#77367B#77367B

#77367B is a dark, vivid purple. Relative luminance 0.080; OKLCH L 44.7% C 0.130 H 325.2°. Best body text is #FFFFFF at 8.08:1 contrast (WCAG AA passes).

Color values

HEX	#77367B
RGB	rgb(119, 54, 123)
HSL	hsl(297, 39%, 35%)
HSV	hsv(297, 56%, 48%)
CMYK	cmyk(3.3%, 56.1%, 0%, 51.8%)
CIE-LAB	lab(33.96, 38.92, -26.82)
CIE-LCH	lch(33.96, 47.26, 325.43°)
OKLab	oklab(44.7% 0.1066 -0.074)
OKLCH	oklch(44.7% 0.13 325.2)
XYZ	xyz(12.5018, 7.9910, 19.6190)
Luminance	0.0799 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77367B #3A7B36

analogous

#55367B #77367B #7B365D

triadic

#77367B #7B7736 #367B77

tetradic

#77367B #7B5536 #3A7B36 #365D7B

square

#77367B #7B5536 #3A7B36 #365D7B

split-complementary

#77367B #5D7B36 #367B55

monochromatic

#251126 #4E2350 #77367B #A049A6 #BA6DBF

Accessibility & contrast

On white

8.08

#77367B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.60

#77367B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77367B

8.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77367B	#FFFFFF	#000000	##FFFFFF
##77367B	1.00	8.08	2.60	8.08
#FFFFFF	8.08	1.00	21.00	1.00
#000000	2.60	21.00	1.00	21.00
##FFFFFF	8.08	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D4B7D

Deuteranopia (green-blind)

#425379

Tritanopia (blue-blind)

#7A3F53

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #77367b;
/* rgb */ color: rgb(119, 54, 123);
/* oklch */ color: oklch(44.7% 0.130 325.2);

Tailwind

colors: {
  custom: {
    50: '#a070a1',
    500: '#77367b',
    950: '#000000',
  },
}

SCSS

$custom: #77367b;
$custom-light: #a070a1;
$custom-dark: #000000;

JSON

{
  "hex": "#77367b",
  "rgb": {
    "r": 119,
    "g": 54,
    "b": 123
  },
  "hsl": {
    "h": 296.522,
    "s": 38.983,
    "l": 34.706
  },
  "oklch": {
    "l": 0.44702,
    "c": 0.12974,
    "h": 325.2
  },
  "luminance": 0.0799
}

Semantic roles & 50–950 ramp

primary

#77367B

secondary

#69A765

accent

#CF5960

background

#FAF6F9

surface

#F3ECF2

border

#CDC7CC

text

#0F080F

muted

#7F7B7E

Preview Lab

Preview with #77367B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →