#77358D#77358D

#77358D is a mid, vivid purple. Relative luminance 0.084; OKLCH L 45.6% C 0.150 H 316.8°. Best body text is #FFFFFF at 7.84:1 contrast (WCAG AA passes).

Color values

HEX	#77358D
RGB	rgb(119, 53, 141)
HSL	hsl(285, 45%, 38%)
HSV	hsv(285, 62%, 55%)
CMYK	cmyk(15.6%, 62.4%, 0%, 44.7%)
CIE-LAB	lab(34.79, 43.18, -36.67)
CIE-LCH	lch(34.79, 56.65, 319.66°)
OKLab	oklab(45.63% 0.1092 -0.1026)
OKLCH	oklch(45.63% 0.15 316.8)
XYZ	xyz(13.6879, 8.3917, 26.0929)
Luminance	0.0839 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77358D #4B8D35

analogous

#4B358D #77358D #8D3577

triadic

#77358D #8D7735 #358D77

tetradic

#77358D #8D4B35 #4B8D35 #35778D

square

#77358D #8D4B35 #4B8D35 #35778D

split-complementary

#77358D #778D35 #358D4B

monochromatic

#2C1434 #512461 #77358D #9C46B9 #B472CA

Accessibility & contrast

On white

7.84

#77358D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.68

#77358D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77358D

7.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77358D	#FFFFFF	#000000	##FFFFFF
##77358D	1.00	7.84	2.68	7.84
#FFFFFF	7.84	1.00	21.00	1.00
#000000	2.68	21.00	1.00	21.00
##FFFFFF	7.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1B4E90

Deuteranopia (green-blind)

#37548B

Tritanopia (blue-blind)

#76445C

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #77358d;
/* rgb */ color: rgb(119, 53, 141);
/* oklch */ color: oklch(45.6% 0.150 316.8);

Tailwind

colors: {
  custom: {
    50: '#a170af',
    500: '#77358d',
    950: '#000000',
  },
}

SCSS

$custom: #77358d;
$custom-light: #a170af;
$custom-dark: #000000;

JSON

{
  "hex": "#77358d",
  "rgb": {
    "r": 119,
    "g": 53,
    "b": 141
  },
  "hsl": {
    "h": 285,
    "s": 45.361,
    "l": 38.039
  },
  "oklch": {
    "l": 0.4563,
    "c": 0.14985,
    "h": 316.8
  },
  "luminance": 0.08391
}

Semantic roles & 50–950 ramp

primary

#77358D

secondary

#7DB26B

accent

#D55373

background

#FAF7FA

surface

#F4EDF4

border

#CEC8CE

text

#0F0810

muted

#7F7B7F

Preview Lab

Preview with #77358D

Body copy rendered with the generated semantic roles for this colour.

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