#77352C#77352C

#77352C is a dark, moderate red. Relative luminance 0.067; OKLCH L 41.6% C 0.095 H 29.6°. Best body text is #FFFFFF at 9.01:1 contrast (WCAG AA passes).

Color values

HEX	#77352C
RGB	rgb(119, 53, 44)
HSL	hsl(7, 46%, 32%)
HSV	hsv(7, 63%, 47%)
CMYK	cmyk(0%, 55.5%, 63%, 53.3%)
CIE-LAB	lab(31.00, 28.12, 19.48)
CIE-LCH	lch(31.00, 34.21, 34.71°)
OKLab	oklab(41.59% 0.0823 0.0468)
OKLCH	oklch(41.59% 0.095 29.6)
XYZ	xyz(9.3363, 6.6511, 3.1745)
Luminance	0.0665 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77352C #2C6E77

analogous

#772C49 #77352C #775B2C

triadic

#77352C #2C7735 #352C77

tetradic

#77352C #49772C #2C6E77 #5B2C77

square

#77352C #49772C #2C6E77 #5B2C77

split-complementary

#77352C #2C775B #2C4977

monochromatic

#1E0D0B #4A211B #77352C #A4493D #C2675B

Accessibility & contrast

On white

9.01

#77352C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.33

#77352C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77352C

9.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77352C	#FFFFFF	#000000	##FFFFFF
##77352C	1.00	9.01	2.33	9.01
#FFFFFF	9.01	1.00	21.00	1.00
#000000	2.33	21.00	1.00	21.00
##FFFFFF	9.01	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#46402B

Deuteranopia (green-blind)

#564E2B

Tritanopia (blue-blind)

#822933

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #77352c;
/* rgb */ color: rgb(119, 53, 44);
/* oklch */ color: oklch(41.6% 0.095 29.6);

Tailwind

colors: {
  custom: {
    50: '#a36e65',
    500: '#77352c',
    950: '#000000',
  },
}

SCSS

$custom: #77352c;
$custom-light: #a36e65;
$custom-dark: #000000;

JSON

{
  "hex": "#77352c",
  "rgb": {
    "r": 119,
    "g": 53,
    "b": 44
  },
  "hsl": {
    "h": 7.2,
    "s": 46.012,
    "l": 31.961
  },
  "oklch": {
    "l": 0.41586,
    "c": 0.09467,
    "h": 29.6
  },
  "luminance": 0.0665
}

Semantic roles & 50–950 ramp

primary

#77352C

secondary

#569FA8

accent

#C6D652

background

#FAF6F6

surface

#F4ECEB

border

#CEC7C6

text

#100705

muted

#7F7A7A

Preview Lab

Preview with #77352C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →