#7734A4#7734A4

#7734A4 is a mid, vivid violet. Relative luminance 0.091; OKLCH L 47.1% C 0.176 H 308.5°. Best body text is #FFFFFF at 7.47:1 contrast (WCAG AA passes).

Color values

HEX	#7734A4
RGB	rgb(119, 52, 164)
HSL	hsl(276, 52%, 42%)
HSV	hsv(276, 68%, 64%)
CMYK	cmyk(27.4%, 68.3%, 0%, 35.7%)
CIE-LAB	lab(36.10, 48.82, -48.53)
CIE-LCH	lch(36.10, 68.84, 315.17°)
OKLab	oklab(47.05% 0.1094 -0.1373)
OKLCH	oklch(47.05% 0.176 308.5)
XYZ	xyz(15.5352, 9.0585, 36.0448)
Luminance	0.0906 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7734A4 #61A434

analogous

#3F34A4 #7734A4 #A43499

triadic

#7734A4 #A47734 #34A477

tetradic

#7734A4 #A43F34 #61A434 #3499A4

square

#7734A4 #A43F34 #61A434 #3499A4

split-complementary

#7734A4 #99A434 #34A43F

monochromatic

#341747 #552576 #7734A4 #964EC7 #B27DD6

Accessibility & contrast

On white

7.47

#7734A4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.81

#7734A4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7734A4

7.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7734A4	#FFFFFF	#000000	##FFFFFF
##7734A4	1.00	7.47	2.81	7.47
#FFFFFF	7.47	1.00	21.00	1.00
#000000	2.81	21.00	1.00	21.00
##FFFFFF	7.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0052A7

Deuteranopia (green-blind)

#1E56A2

Tritanopia (blue-blind)

#704C68

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #7734a4;
/* rgb */ color: rgb(119, 52, 164);
/* oklch */ color: oklch(47.1% 0.176 308.5);

Tailwind

colors: {
  custom: {
    50: '#a271c0',
    500: '#7734a4',
    950: '#000000',
  },
}

SCSS

$custom: #7734a4;
$custom-light: #a271c0;
$custom-dark: #000000;

JSON

{
  "hex": "#7734a4",
  "rgb": {
    "r": 119,
    "g": 52,
    "b": 164
  },
  "hsl": {
    "h": 275.893,
    "s": 51.852,
    "l": 42.353
  },
  "oklch": {
    "l": 0.47053,
    "c": 0.17561,
    "h": 308.5
  },
  "luminance": 0.09058
}

Semantic roles & 50–950 ramp

primary

#7734A4

secondary

#93BF75

accent

#DB4C86

background

#FAF7FB

surface

#F4EDF7

border

#CEC8D0

text

#0F0812

muted

#7F7B81

Preview Lab

Preview with #7734A4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →