#77349E#77349E

#77349E is a mid, vivid violet. Relative luminance 0.088; OKLCH L 46.6% C 0.169 H 310.5°. Best body text is #FFFFFF at 7.58:1 contrast (WCAG AA passes).

Color values

HEX	#77349E
RGB	rgb(119, 52, 158)
HSL	hsl(278, 50%, 41%)
HSV	hsv(278, 67%, 62%)
CMYK	cmyk(24.7%, 67.1%, 0%, 38%)
CIE-LAB	lab(35.69, 47.45, -45.58)
CIE-LCH	lch(35.69, 65.79, 316.15°)
OKLab	oklab(46.63% 0.11 -0.1287)
OKLCH	oklch(46.63% 0.169 310.5)
XYZ	xyz(15.0061, 8.8469, 33.2582)
Luminance	0.0885 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77349E #5B9E34

analogous

#42349E #77349E #9E3490

triadic

#77349E #9E7734 #349E77

tetradic

#77349E #9E4234 #5B9E34 #34909E

square

#77349E #9E4234 #5B9E34 #34909E

split-complementary

#77349E #909E34 #349E42

monochromatic

#321642 #542570 #77349E #984BC4 #B279D3

Accessibility & contrast

On white

7.58

#77349E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.77

#77349E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77349E

7.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77349E	#FFFFFF	#000000	##FFFFFF
##77349E	1.00	7.58	2.77	7.58
#FFFFFF	7.58	1.00	21.00	1.00
#000000	2.77	21.00	1.00	21.00
##FFFFFF	7.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0051A1

Deuteranopia (green-blind)

#26559C

Tritanopia (blue-blind)

#724A64

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #77349e;
/* rgb */ color: rgb(119, 52, 158);
/* oklch */ color: oklch(46.6% 0.169 310.5);

Tailwind

colors: {
  custom: {
    50: '#a270bb',
    500: '#77349e',
    950: '#000000',
  },
}

SCSS

$custom: #77349e;
$custom-light: #a270bb;
$custom-dark: #000000;

JSON

{
  "hex": "#77349e",
  "rgb": {
    "r": 119,
    "g": 52,
    "b": 158
  },
  "hsl": {
    "h": 277.925,
    "s": 50.476,
    "l": 41.176
  },
  "oklch": {
    "l": 0.46629,
    "c": 0.16925,
    "h": 310.5
  },
  "luminance": 0.08847
}

Semantic roles & 50–950 ramp

primary

#77349E

secondary

#8DBC72

accent

#DA4E81

background

#FAF7FB

surface

#F4EDF6

border

#CEC8D0

text

#0F0812

muted

#7F7B81

Preview Lab

Preview with #77349E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →