#77349A#77349A

#77349A is a mid, vivid violet. Relative luminance 0.087; OKLCH L 46.4% C 0.165 H 311.9°. Best body text is #FFFFFF at 7.66:1 contrast (WCAG AA passes).

Color values

HEX	#77349A
RGB	rgb(119, 52, 154)
HSL	hsl(279, 50%, 40%)
HSV	hsv(279, 66%, 60%)
CMYK	cmyk(22.7%, 66.2%, 0%, 39.6%)
CIE-LAB	lab(35.42, 46.54, -43.58)
CIE-LCH	lch(35.42, 63.76, 316.88°)
OKLab	oklab(46.35% 0.1102 -0.1228)
OKLCH	oklch(46.35% 0.165 311.9)
XYZ	xyz(14.6674, 8.7114, 31.4744)
Luminance	0.0871 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77349A #579A34

analogous

#44349A #77349A #9A348A

triadic

#77349A #9A7734 #349A77

tetradic

#77349A #9A4434 #579A34 #348A9A

square

#77349A #9A4434 #579A34 #348A9A

split-complementary

#77349A #8A9A34 #349A44

monochromatic

#30153E #54256C #77349A #9849C2 #B277D1

Accessibility & contrast

On white

7.66

#77349A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.74

#77349A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77349A

7.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77349A	#FFFFFF	#000000	##FFFFFF
##77349A	1.00	7.66	2.74	7.66
#FFFFFF	7.66	1.00	21.00	1.00
#000000	2.74	21.00	1.00	21.00
##FFFFFF	7.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00509D

Deuteranopia (green-blind)

#2A5598

Tritanopia (blue-blind)

#734862

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #77349a;
/* rgb */ color: rgb(119, 52, 154);
/* oklch */ color: oklch(46.4% 0.165 311.9);

Tailwind

colors: {
  custom: {
    50: '#a170b8',
    500: '#77349a',
    950: '#000000',
  },
}

SCSS

$custom: #77349a;
$custom-light: #a170b8;
$custom-dark: #000000;

JSON

{
  "hex": "#77349a",
  "rgb": {
    "r": 119,
    "g": 52,
    "b": 154
  },
  "hsl": {
    "h": 279.412,
    "s": 49.515,
    "l": 40.392
  },
  "oklch": {
    "l": 0.46353,
    "c": 0.16502,
    "h": 311.9
  },
  "luminance": 0.08711
}

Semantic roles & 50–950 ramp

primary

#77349A

secondary

#89BA70

accent

#D94F7E

background

#FAF7FB

surface

#F4EDF6

border

#CEC8D0

text

#0F0811

muted

#7F7B80

Preview Lab

Preview with #77349A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →