#77348C#77348C

#77348C is a mid, vivid purple. Relative luminance 0.083; OKLCH L 45.4% C 0.150 H 317.3°. Best body text is #FFFFFF at 7.91:1 contrast (WCAG AA passes).

Color values

HEX	#77348C
RGB	rgb(119, 52, 140)
HSL	hsl(286, 46%, 38%)
HSV	hsv(286, 63%, 55%)
CMYK	cmyk(15%, 62.9%, 0%, 45.1%)
CIE-LAB	lab(34.54, 43.46, -36.44)
CIE-LCH	lch(34.54, 56.72, 320.02°)
OKLab	oklab(45.43% 0.1105 -0.1019)
OKLCH	oklch(45.43% 0.15 317.3)
XYZ	xyz(13.5687, 8.2719, 25.6878)
Luminance	0.0827 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77348C #498C34

analogous

#4B348C #77348C #8C3475

triadic

#77348C #8C7734 #348C77

tetradic

#77348C #8C4B34 #498C34 #34758C

square

#77348C #8C4B34 #498C34 #34758C

split-complementary

#77348C #758C34 #348C4B

monochromatic

#2B1333 #51235F #77348C #9D45B9 #B570CA

Accessibility & contrast

On white

7.91

#77348C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.65

#77348C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77348C

7.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77348C	#FFFFFF	#000000	##FFFFFF
##77348C	1.00	7.91	2.65	7.91
#FFFFFF	7.91	1.00	21.00	1.00
#000000	2.65	21.00	1.00	21.00
##FFFFFF	7.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1A4D8F

Deuteranopia (green-blind)

#36538A

Tritanopia (blue-blind)

#76435B

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #77348c;
/* rgb */ color: rgb(119, 52, 140);
/* oklch */ color: oklch(45.4% 0.150 317.3);

Tailwind

colors: {
  custom: {
    50: '#a170ae',
    500: '#77348c',
    950: '#000000',
  },
}

SCSS

$custom: #77348c;
$custom-light: #a170ae;
$custom-dark: #000000;

JSON

{
  "hex": "#77348c",
  "rgb": {
    "r": 119,
    "g": 52,
    "b": 140
  },
  "hsl": {
    "h": 285.682,
    "s": 45.833,
    "l": 37.647
  },
  "oklch": {
    "l": 0.45434,
    "c": 0.15033,
    "h": 317.3
  },
  "luminance": 0.08271
}

Semantic roles & 50–950 ramp

primary

#77348C

secondary

#7BB26A

accent

#D55272

background

#FAF6FA

surface

#F4ECF4

border

#CEC7CE

text

#0F0810

muted

#7F7B7F

Preview Lab

Preview with #77348C

Body copy rendered with the generated semantic roles for this colour.

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