#77348A#77348A

#77348A is a mid, vivid purple. Relative luminance 0.082; OKLCH L 45.3% C 0.148 H 318.2°. Best body text is #FFFFFF at 7.95:1 contrast (WCAG AA passes).

Color values

HEX	#77348A
RGB	rgb(119, 52, 138)
HSL	hsl(287, 45%, 37%)
HSV	hsv(287, 62%, 54%)
CMYK	cmyk(13.8%, 62.3%, 0%, 45.9%)
CIE-LAB	lab(34.42, 43.03, -35.40)
CIE-LCH	lch(34.42, 55.72, 320.56°)
OKLab	oklab(45.31% 0.1105 -0.0989)
OKLCH	oklch(45.31% 0.148 318.2)
XYZ	xyz(13.4226, 8.2134, 24.9181)
Luminance	0.0821 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77348A #478A34

analogous

#4C348A #77348A #8A3472

triadic

#77348A #8A7734 #348A77

tetradic

#77348A #8A4C34 #478A34 #34728A

square

#77348A #8A4C34 #478A34 #34728A

split-complementary

#77348A #728A34 #348A4C

monochromatic

#2A1331 #51235E #77348A #9D45B6 #B56FC9

Accessibility & contrast

On white

7.95

#77348A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.64

#77348A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77348A

7.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77348A	#FFFFFF	#000000	##FFFFFF
##77348A	1.00	7.95	2.64	7.95
#FFFFFF	7.95	1.00	21.00	1.00
#000000	2.64	21.00	1.00	21.00
##FFFFFF	7.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1D4D8D

Deuteranopia (green-blind)

#385388

Tritanopia (blue-blind)

#77425A

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #77348a;
/* rgb */ color: rgb(119, 52, 138);
/* oklch */ color: oklch(45.3% 0.148 318.2);

Tailwind

colors: {
  custom: {
    50: '#a170ac',
    500: '#77348a',
    950: '#000000',
  },
}

SCSS

$custom: #77348a;
$custom-light: #a170ac;
$custom-dark: #000000;

JSON

{
  "hex": "#77348a",
  "rgb": {
    "r": 119,
    "g": 52,
    "b": 138
  },
  "hsl": {
    "h": 286.744,
    "s": 45.263,
    "l": 37.255
  },
  "oklch": {
    "l": 0.45309,
    "c": 0.14826,
    "h": 318.2
  },
  "luminance": 0.08213
}

Semantic roles & 50–950 ramp

primary

#77348A

secondary

#79B169

accent

#D55370

background

#FAF6FA

surface

#F4ECF4

border

#CEC7CE

text

#0F0810

muted

#7F7B7F

Preview Lab

Preview with #77348A

Body copy rendered with the generated semantic roles for this colour.

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