#77347C#77347C

#77347C is a dark, vivid purple. Relative luminance 0.078; OKLCH L 44.5% C 0.134 H 324.8°. Best body text is #FFFFFF at 8.18:1 contrast (WCAG AA passes).

Color values

HEX	#77347C
RGB	rgb(119, 52, 124)
HSL	hsl(296, 41%, 35%)
HSV	hsv(296, 58%, 49%)
CMYK	cmyk(4%, 58.1%, 0%, 51.4%)
CIE-LAB	lab(33.63, 40.15, -27.96)
CIE-LCH	lch(33.63, 48.93, 325.15°)
OKLab	oklab(44.48% 0.1096 -0.0773)
OKLCH	oklch(44.48% 0.134 324.8)
XYZ	xyz(12.4735, 7.8338, 19.9199)
Luminance	0.0783 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77347C #397C34

analogous

#53347C #77347C #7C345D

triadic

#77347C #7C7734 #347C77

tetradic

#77347C #7C5334 #397C34 #345D7C

square

#77347C #7C5334 #397C34 #345D7C

split-complementary

#77347C #5D7C34 #347C53

monochromatic

#241026 #4E2251 #77347C #A046A7 #BA6AC0

Accessibility & contrast

On white

8.18

#77347C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.57

#77347C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77347C

8.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77347C	#FFFFFF	#000000	##FFFFFF
##77347C	1.00	8.18	2.57	8.18
#FFFFFF	8.18	1.00	21.00	1.00
#000000	2.57	21.00	1.00	21.00
##FFFFFF	8.18	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A4A7E

Deuteranopia (green-blind)

#40527A

Tritanopia (blue-blind)

#7A3D53

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #77347c;
/* rgb */ color: rgb(119, 52, 124);
/* oklch */ color: oklch(44.5% 0.134 324.8);

Tailwind

colors: {
  custom: {
    50: '#a06fa2',
    500: '#77347c',
    950: '#000000',
  },
}

SCSS

$custom: #77347c;
$custom-light: #a06fa2;
$custom-dark: #000000;

JSON

{
  "hex": "#77347c",
  "rgb": {
    "r": 119,
    "g": 52,
    "b": 124
  },
  "hsl": {
    "h": 295.833,
    "s": 40.909,
    "l": 34.51
  },
  "oklch": {
    "l": 0.44478,
    "c": 0.13406,
    "h": 324.8
  },
  "luminance": 0.07833
}

Semantic roles & 50–950 ramp

primary

#77347C

secondary

#68A963

accent

#D15760

background

#FAF6FA

surface

#F4ECF3

border

#CEC7CD

text

#0F080F

muted

#7F7B7F

Preview Lab

Preview with #77347C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →