#77347B#77347B

#77347B is a dark, vivid purple. Relative luminance 0.078; OKLCH L 44.4% C 0.133 H 325.3°. Best body text is #FFFFFF at 8.20:1 contrast (WCAG AA passes).

Color values

HEX#77347B
RGBrgb(119, 52, 123)
HSLhsl(297, 41%, 34%)
HSVhsv(297, 58%, 48%)
CMYKcmyk(3.3%, 57.7%, 0%, 51.8%)
CIE-LABlab(33.58, 39.95, -27.42)
CIE-LCHlch(33.58, 48.45, 325.54°)
OKLaboklab(44.42% 0.1094 -0.0757)
OKLCHoklch(44.42% 0.133 325.3)
XYZxyz(12.4106, 7.8087, 19.5886)
Luminance0.0781 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#77347B #387B34
analogous
#54347B #77347B #7B345C
triadic
#77347B #7B7734 #347B77
tetradic
#77347B #7B5434 #387B34 #345C7B
square
#77347B #7B5434 #387B34 #345C7B
split-complementary
#77347B #5C7B34 #347B54
monochromatic
#241025 #4D2250 #77347B #A146A6 #BB6AC0

Accessibility & contrast

On white

8.20
#77347B on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.56
#77347B on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77347B
8.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##77347B#FFFFFF#000000##FFFFFF
##77347B1.008.202.568.20
#FFFFFF8.201.0021.001.00
#0000002.5621.001.0021.00
##FFFFFF8.201.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2B4A7D
Deuteranopia (green-blind)
#415279
Tritanopia (blue-blind)
#7A3D52
Achromatopsia (no color)
#4F4F4F

Design tokens & code

CSS
--color: #77347b;
/* rgb */ color: rgb(119, 52, 123);
/* oklch */ color: oklch(44.4% 0.133 325.3);
Tailwind
colors: {
  custom: {
    50: '#a06fa1',
    500: '#77347b',
    950: '#000000',
  },
}
SCSS
$custom: #77347b;
$custom-light: #a06fa1;
$custom-dark: #000000;
JSON
{
  "hex": "#77347b",
  "rgb": {
    "r": 119,
    "g": 52,
    "b": 123
  },
  "hsl": {
    "h": 296.62,
    "s": 40.571,
    "l": 34.314
  },
  "oklch": {
    "l": 0.44421,
    "c": 0.13308,
    "h": 325.3
  },
  "luminance": 0.07808
}

Semantic roles & 50–950 ramp

primary
#77347B
secondary
#67A863
accent
#D0575E
background
#FAF6F9
surface
#F4ECF2
border
#CEC7CC
text
#0F080F
muted
#7F7B7E

Preview Lab

Preview with #77347B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#77347B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva