#77329A#77329A
#77329A is a mid, vivid violet. Relative luminance 0.085; OKLCH L 46.1% C 0.168 H 312.1°. Best body text is #FFFFFF at 7.76:1 contrast (WCAG AA passes).
Color values
| HEX | #77329A |
|---|---|
| RGB | rgb(119, 50, 154) |
| HSL | hsl(280, 51%, 40%) |
| HSV | hsv(280, 68%, 60%) |
| CMYK | cmyk(22.7%, 67.5%, 0%, 39.6%) |
| CIE-LAB | lab(35.08, 47.50, -44.14) |
| CIE-LCH | lch(35.08, 64.84, 317.10°) |
| OKLab | oklab(46.1% 0.1126 -0.1244) |
| OKLCH | oklch(46.1% 0.168 312.1) |
| XYZ | xyz(14.5800, 8.5366, 31.4453) |
| Luminance | 0.0854 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 3.20
Rebeccapurple
#663399
ΔE00 3.46
Darkmagenta
#8B008B
ΔE00 6.91
Warm Purple
#952E8F
ΔE00 7.37
Purple
#800080
ΔE00 7.58
Purply
#983FB2
ΔE00 7.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77329A #559A32
analogous
#43329A #77329A #9A3289
triadic
#77329A #9A7732 #329A77
tetradic
#77329A #9A4332 #559A32 #32899A
square
#77329A #9A4332 #559A32 #32899A
split-complementary
#77329A #899A32 #329A43
monochromatic
#30143E #53236C #77329A #9946C3 #B374D2
Accessibility & contrast
On white
7.76
#77329A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.71
#77329A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77329A
7.76:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77329A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77329A | 1.00 | 7.76 | 2.71 | 7.76 |
| #FFFFFF | 7.76 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.71 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.76 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004F9D
Deuteranopia (green-blind)
#285498
Tritanopia (blue-blind)
#734762
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #77329a; /* rgb */ color: rgb(119, 50, 154); /* oklch */ color: oklch(46.1% 0.168 312.1);
Tailwind
colors: {
custom: {
50: '#a26fb8',
500: '#77329a',
950: '#000000',
},
}SCSS
$custom: #77329a; $custom-light: #a26fb8; $custom-dark: #000000;
JSON
{
"hex": "#77329a",
"rgb": {
"r": 119,
"g": 50,
"b": 154
},
"hsl": {
"h": 279.808,
"s": 50.98,
"l": 40
},
"oklch": {
"l": 0.46104,
"c": 0.16781,
"h": 312.1
},
"luminance": 0.08536
}Semantic roles & 50–950 ramp
primary
#77329A
secondary
#87BA6E
accent
#DA4D7D
background
#FAF6FB
surface
#F4ECF6
border
#CEC7D0
text
#0F0811
muted
#7F7B80