#77327D#77327D

#77327D is a dark, vivid purple. Relative luminance 0.077; OKLCH L 44.3% C 0.138 H 324.4°. Best body text is #FFFFFF at 8.28:1 contrast (WCAG AA passes).

Color values

HEX	#77327D
RGB	rgb(119, 50, 125)
HSL	hsl(295, 43%, 34%)
HSV	hsv(295, 60%, 49%)
CMYK	cmyk(4.8%, 60%, 0%, 51%)
CIE-LAB	lab(33.32, 41.35, -29.09)
CIE-LCH	lch(33.32, 50.56, 324.88°)
OKLab	oklab(44.26% 0.1124 -0.0805)
OKLCH	oklch(44.26% 0.138 324.4)
XYZ	xyz(12.4497, 7.6845, 20.2256)
Luminance	0.0768 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77327D #387D32

analogous

#52327D #77327D #7D325E

triadic

#77327D #7D7732 #327D77

tetradic

#77327D #7D5232 #387D32 #325E7D

square

#77327D #7D5232 #387D32 #325E7D

split-complementary

#77327D #5E7D32 #327D52

monochromatic

#240F26 #4D2151 #77327D #A143A9 #BB67C2

Accessibility & contrast

On white

8.28

#77327D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.54

#77327D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77327D

8.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77327D	#FFFFFF	#000000	##FFFFFF
##77327D	1.00	8.28	2.54	8.28
#FFFFFF	8.28	1.00	21.00	1.00
#000000	2.54	21.00	1.00	21.00
##FFFFFF	8.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#26497F

Deuteranopia (green-blind)

#3E517B

Tritanopia (blue-blind)

#793C52

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #77327d;
/* rgb */ color: rgb(119, 50, 125);
/* oklch */ color: oklch(44.3% 0.138 324.4);

Tailwind

colors: {
  custom: {
    50: '#a06ea3',
    500: '#77327d',
    950: '#000000',
  },
}

SCSS

$custom: #77327d;
$custom-light: #a06ea3;
$custom-dark: #000000;

JSON

{
  "hex": "#77327d",
  "rgb": {
    "r": 119,
    "g": 50,
    "b": 125
  },
  "hsl": {
    "h": 295.2,
    "s": 42.857,
    "l": 34.314
  },
  "oklch": {
    "l": 0.44263,
    "c": 0.13829,
    "h": 324.4
  },
  "luminance": 0.07684
}

Semantic roles & 50–950 ramp

primary

#77327D

secondary

#67AA61

accent

#D3555F

background

#FAF6FA

surface

#F4ECF4

border

#CEC7CE

text

#0F070F

muted

#7F7A7F

Preview Lab

Preview with #77327D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →