#7731C0#7731C0

#7731C0 is a mid, highly saturated violet. Relative luminance 0.099; OKLCH L 48.9% C 0.209 H 301.1°. Best body text is #FFFFFF at 7.04:1 contrast (WCAG AA passes).

Color values

HEX	#7731C0
RGB	rgb(119, 49, 192)
HSL	hsl(269, 59%, 47%)
HSV	hsv(269, 74%, 75%)
CMYK	cmyk(38%, 74.5%, 0%, 24.7%)
CIE-LAB	lab(37.71, 56.80, -62.54)
CIE-LCH	lch(37.71, 84.48, 312.25°)
OKLab	oklab(48.85% 0.1078 -0.1785)
OKLCH	oklch(48.85% 0.209 301.1)
XYZ	xyz(18.2182, 9.9242, 50.8147)
Luminance	0.0992 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7731C0 #7AC031

analogous

#3132C0 #7731C0 #BF31C0

triadic

#7731C0 #C07731 #31C077

tetradic

#7731C0 #C03132 #7AC031 #31C0BF

square

#7731C0 #C03132 #7AC031 #31C0BF

split-complementary

#7731C0 #C0BF31 #32C031

monochromatic

#3B185E #59258F #7731C0 #9659D5 #B58AE1

Accessibility & contrast

On white

7.04

#7731C0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.98

#7731C0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7731C0

7.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7731C0	#FFFFFF	#000000	##FFFFFF
##7731C0	1.00	7.04	2.98	7.04
#FFFFFF	7.04	1.00	21.00	1.00
#000000	2.98	21.00	1.00	21.00
##FFFFFF	7.04	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0058C4

Deuteranopia (green-blind)

#0058BD

Tritanopia (blue-blind)

#675576

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #7731c0;
/* rgb */ color: rgb(119, 49, 192);
/* oklch */ color: oklch(48.9% 0.209 301.1);

Tailwind

colors: {
  custom: {
    50: '#a570d4',
    500: '#7731c0',
    950: '#000000',
  },
}

SCSS

$custom: #7731c0;
$custom-light: #a570d4;
$custom-dark: #000000;

JSON

{
  "hex": "#7731c0",
  "rgb": {
    "r": 119,
    "g": 49,
    "b": 192
  },
  "hsl": {
    "h": 269.371,
    "s": 59.336,
    "l": 47.255
  },
  "oklch": {
    "l": 0.48853,
    "c": 0.20852,
    "h": 301.1
  },
  "luminance": 0.09924
}

Semantic roles & 50–950 ramp

primary

#7731C0

secondary

#A7CB82

accent

#E34596

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100814

muted

#7F7B83

Preview Lab

Preview with #7731C0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →