#7731A7#7731A7

#7731A7 is a mid, vivid violet. Relative luminance 0.089; OKLCH L 46.9% C 0.183 H 308.0°. Best body text is #FFFFFF at 7.55:1 contrast (WCAG AA passes).

Color values

HEX	#7731A7
RGB	rgb(119, 49, 167)
HSL	hsl(276, 55%, 42%)
HSV	hsv(276, 71%, 65%)
CMYK	cmyk(28.7%, 70.7%, 0%, 34.5%)
CIE-LAB	lab(35.81, 50.91, -50.80)
CIE-LCH	lch(35.81, 71.92, 315.06°)
OKLab	oklab(46.91% 0.1124 -0.144)
OKLCH	oklch(46.91% 0.183 308)
XYZ	xyz(15.6797, 8.9088, 37.4453)
Luminance	0.0891 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7731A7 #61A731

analogous

#3C31A7 #7731A7 #A7319C

triadic

#7731A7 #A77731 #31A777

tetradic

#7731A7 #A73C31 #61A731 #319CA7

square

#7731A7 #A73C31 #61A731 #319CA7

split-complementary

#7731A7 #9CA731 #31A73C

monochromatic

#341548 #552378 #7731A7 #964BCA #B27AD8

Accessibility & contrast

On white

7.55

#7731A7 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.78

#7731A7 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7731A7

7.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7731A7	#FFFFFF	#000000	##FFFFFF
##7731A7	1.00	7.55	2.78	7.55
#FFFFFF	7.55	1.00	21.00	1.00
#000000	2.78	21.00	1.00	21.00
##FFFFFF	7.55	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0052AA

Deuteranopia (green-blind)

#1255A4

Tritanopia (blue-blind)

#6F4B68

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #7731a7;
/* rgb */ color: rgb(119, 49, 167);
/* oklch */ color: oklch(46.9% 0.183 308.0);

Tailwind

colors: {
  custom: {
    50: '#a26fc2',
    500: '#7731a7',
    950: '#000000',
  },
}

SCSS

$custom: #7731a7;
$custom-light: #a26fc2;
$custom-dark: #000000;

JSON

{
  "hex": "#7731a7",
  "rgb": {
    "r": 119,
    "g": 49,
    "b": 167
  },
  "hsl": {
    "h": 275.593,
    "s": 54.63,
    "l": 42.353
  },
  "oklch": {
    "l": 0.46913,
    "c": 0.18265,
    "h": 308
  },
  "luminance": 0.08909
}

Semantic roles & 50–950 ramp

primary

#7731A7

secondary

#93C173

accent

#DE4A86

background

#FAF6FC

surface

#F4ECF8

border

#CEC7D1

text

#100812

muted

#7F7B81

Preview Lab

Preview with #7731A7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →