#77319A#77319A
#77319A is a mid, vivid purple. Relative luminance 0.085; OKLCH L 46.0% C 0.169 H 312.3°. Best body text is #FFFFFF at 7.81:1 contrast (WCAG AA passes).
Color values
| HEX | #77319A |
|---|---|
| RGB | rgb(119, 49, 154) |
| HSL | hsl(280, 52%, 40%) |
| HSV | hsv(280, 68%, 60%) |
| CMYK | cmyk(22.7%, 68.2%, 0%, 39.6%) |
| CIE-LAB | lab(34.91, 47.97, -44.41) |
| CIE-LCH | lch(34.91, 65.37, 317.21°) |
| OKLab | oklab(45.98% 0.1138 -0.1252) |
| OKLCH | oklch(45.98% 0.169 312.3) |
| XYZ | xyz(14.5377, 8.4520, 31.4312) |
| Luminance | 0.0845 (WCAG relative) |
| Temperature | cool |
| Family | purple |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 3.02
Rebeccapurple
#663399
ΔE00 3.46
Darkmagenta
#8B008B
ΔE00 6.79
Warm Purple
#952E8F
ΔE00 7.39
Purple
#800080
ΔE00 7.45
Purply
#983FB2
ΔE00 7.75
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77319A #549A31
analogous
#43319A #77319A #9A3189
triadic
#77319A #9A7731 #319A77
tetradic
#77319A #9A4331 #549A31 #31899A
square
#77319A #9A4331 #549A31 #31899A
split-complementary
#77319A #899A31 #319A43
monochromatic
#2F133D #53226C #77319A #9945C4 #B373D2
Accessibility & contrast
On white
7.81
#77319A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.69
#77319A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77319A
7.81:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77319A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77319A | 1.00 | 7.81 | 2.69 | 7.81 |
| #FFFFFF | 7.81 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.69 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.81 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004F9D
Deuteranopia (green-blind)
#275498
Tritanopia (blue-blind)
#734661
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #77319a; /* rgb */ color: rgb(119, 49, 154); /* oklch */ color: oklch(46.0% 0.169 312.3);
Tailwind
colors: {
custom: {
50: '#a26fb8',
500: '#77319a',
950: '#000000',
},
}SCSS
$custom: #77319a; $custom-light: #a26fb8; $custom-dark: #000000;
JSON
{
"hex": "#77319a",
"rgb": {
"r": 119,
"g": 49,
"b": 154
},
"hsl": {
"h": 280,
"s": 51.724,
"l": 39.804
},
"oklch": {
"l": 0.45983,
"c": 0.16919,
"h": 312.3
},
"luminance": 0.08452
}Semantic roles & 50–950 ramp
primary
#77319A
secondary
#86BA6C
accent
#DB4D7C
background
#FAF6FB
surface
#F4ECF6
border
#CEC7D0
text
#0F0811
muted
#7F7B80