#77313D#77313D

#77313D is a dark, moderate red. Relative luminance 0.065; OKLCH L 41.4% C 0.099 H 11.9°. Best body text is #FFFFFF at 9.17:1 contrast (WCAG AA passes).

Color values

HEX	#77313D
RGB	rgb(119, 49, 61)
HSL	hsl(350, 42%, 33%)
HSV	hsv(350, 59%, 47%)
CMYK	cmyk(0%, 58.8%, 48.7%, 53.3%)
CIE-LAB	lab(30.54, 31.85, 7.87)
CIE-LCH	lch(30.54, 32.81, 13.88°)
OKLab	oklab(41.36% 0.0964 0.0203)
OKLCH	oklch(41.36% 0.099 11.9)
XYZ	xyz(9.5490, 6.4566, 5.1573)
Luminance	0.0645 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77313D #31776B

analogous

#773160 #77313D #774831

triadic

#77313D #3D7731 #313D77

tetradic

#77313D #607731 #31776B #483177

square

#77313D #607731 #31776B #483177

split-complementary

#77313D #317748 #316077

monochromatic

#200D11 #4C1F27 #77313D #A24353 #BF6373

Accessibility & contrast

On white

9.17

#77313D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.29

#77313D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77313D

9.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77313D	#FFFFFF	#000000	##FFFFFF
##77313D	1.00	9.17	2.29	9.17
#FFFFFF	9.17	1.00	21.00	1.00
#000000	2.29	21.00	1.00	21.00
##FFFFFF	9.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#403F3D

Deuteranopia (green-blind)

#524D3B

Tritanopia (blue-blind)

#812836

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #77313d;
/* rgb */ color: rgb(119, 49, 61);
/* oklch */ color: oklch(41.4% 0.099 11.9);

Tailwind

colors: {
  custom: {
    50: '#a26c72',
    500: '#77313d',
    950: '#000000',
  },
}

SCSS

$custom: #77313d;
$custom-light: #a26c72;
$custom-dark: #000000;

JSON

{
  "hex": "#77313d",
  "rgb": {
    "r": 119,
    "g": 49,
    "b": 61
  },
  "hsl": {
    "h": 349.714,
    "s": 41.667,
    "l": 32.941
  },
  "oklch": {
    "l": 0.41357,
    "c": 0.09855,
    "h": 11.9
  },
  "luminance": 0.06455
}

Semantic roles & 50–950 ramp

primary

#77313D

secondary

#5DA69A

accent

#D1BC56

background

#FAF6F6

surface

#F4EBEC

border

#CEC6C7

text

#0F0707

muted

#7F7A7A

Preview Lab

Preview with #77313D

Body copy rendered with the generated semantic roles for this colour.

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