#77311B#77311B

#77311B is a dark, moderate red. Relative luminance 0.062; OKLCH L 40.7% C 0.104 H 37.8°. Best body text is #FFFFFF at 9.38:1 contrast (WCAG AA passes).

Color values

HEX#77311B
RGBrgb(119, 49, 27)
HSLhsl(14, 63%, 29%)
HSVhsv(14, 77%, 47%)
CMYKcmyk(0%, 58.8%, 77.3%, 53.3%)
CIE-LABlab(29.91, 29.21, 28.54)
CIE-LCHlch(29.91, 40.84, 44.34°)
OKLaboklab(40.68% 0.0823 0.0638)
OKLCHoklch(40.68% 0.104 37.8)
XYZxyz(8.9048, 6.1989, 1.7643)
Luminance0.0620 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#77311B #1B6177
analogous
#771B33 #77311B #775F1B
triadic
#77311B #1B7731 #311B77
tetradic
#77311B #33771B #1B6177 #5F1B77
square
#77311B #33771B #1B6177 #5F1B77
split-complementary
#77311B #1B775F #1B3377
monochromatic
#190A06 #451C10 #77311B #A94626 #D25E3A

Accessibility & contrast

On white

9.38
#77311B on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.24
#77311B on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77311B
9.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##77311B#FFFFFF#000000##FFFFFF
##77311B1.009.382.249.38
#FFFFFF9.381.0021.001.00
#0000002.2421.001.0021.00
##FFFFFF9.381.0021.001.00

Color blindness preview

Protanopia (red-blind)
#443D18
Deuteranopia (green-blind)
#554C19
Tritanopia (blue-blind)
#83222C
Achromatopsia (no color)
#464646

Design tokens & code

CSS
--color: #77311b;
/* rgb */ color: rgb(119, 49, 27);
/* oklch */ color: oklch(40.7% 0.104 37.8);
Tailwind
colors: {
  custom: {
    50: '#a46b58',
    500: '#77311b',
    950: '#000000',
  },
}
SCSS
$custom: #77311b;
$custom-light: #a46b58;
$custom-dark: #000000;
JSON
{
  "hex": "#77311b",
  "rgb": {
    "r": 119,
    "g": 49,
    "b": 27
  },
  "hsl": {
    "h": 14.348,
    "s": 63.014,
    "l": 28.627
  },
  "oklch": {
    "l": 0.40679,
    "c": 0.10417,
    "h": 37.8
  },
  "luminance": 0.06198
}

Semantic roles & 50–950 ramp

primary
#77311B
secondary
#4292AB
accent
#BFE642
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100703
muted
#7F7A78

Preview Lab

Preview with #77311B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#77311B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva