#7730BA#7730BA

#7730BA is a mid, highly saturated violet. Relative luminance 0.096; OKLCH L 48.3% C 0.203 H 302.7°. Best body text is #FFFFFF at 7.20:1 contrast (WCAG AA passes).

Color values

HEX	#7730BA
RGB	rgb(119, 48, 186)
HSL	hsl(271, 59%, 46%)
HSV	hsv(271, 74%, 73%)
CMYK	cmyk(36%, 74.2%, 0%, 27.1%)
CIE-LAB	lab(37.08, 55.79, -60.03)
CIE-LCH	lch(37.08, 81.96, 312.91°)
OKLab	oklab(48.26% 0.11 -0.1711)
OKLCH	oklch(48.26% 0.203 302.7)
XYZ	xyz(17.5255, 9.5810, 47.3709)
Luminance	0.0958 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7730BA #73BA30

analogous

#3230BA #7730BA #BA30B8

triadic

#7730BA #BA7730 #30BA77

tetradic

#7730BA #BA3230 #73BA30 #30B8BA

square

#7730BA #BA3230 #73BA30 #30B8BA

split-complementary

#7730BA #B8BA30 #30BA32

monochromatic

#391759 #582389 #7730BA #9554D3 #B485DF

Accessibility & contrast

On white

7.20

#7730BA on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.92

#7730BA on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7730BA

7.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7730BA	#FFFFFF	#000000	##FFFFFF
##7730BA	1.00	7.20	2.92	7.20
#FFFFFF	7.20	1.00	21.00	1.00
#000000	2.92	21.00	1.00	21.00
##FFFFFF	7.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056BE

Deuteranopia (green-blind)

#0057B7

Tritanopia (blue-blind)

#695373

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #7730ba;
/* rgb */ color: rgb(119, 48, 186);
/* oklch */ color: oklch(48.3% 0.203 302.7);

Tailwind

colors: {
  custom: {
    50: '#a46fd0',
    500: '#7730ba',
    950: '#000000',
  },
}

SCSS

$custom: #7730ba;
$custom-light: #a46fd0;
$custom-dark: #000000;

JSON

{
  "hex": "#7730ba",
  "rgb": {
    "r": 119,
    "g": 48,
    "b": 186
  },
  "hsl": {
    "h": 270.87,
    "s": 58.974,
    "l": 45.882
  },
  "oklch": {
    "l": 0.48264,
    "c": 0.20344,
    "h": 302.7
  },
  "luminance": 0.09581
}

Semantic roles & 50–950 ramp

primary

#7730BA

secondary

#A2C97D

accent

#E24692

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100814

muted

#7F7B82

Preview Lab

Preview with #7730BA

Body copy rendered with the generated semantic roles for this colour.

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