#7730B5#7730B5

#7730B5 is a mid, vivid violet. Relative luminance 0.094; OKLCH L 47.9% C 0.198 H 304.1°. Best body text is #FFFFFF at 7.31:1 contrast (WCAG AA passes).

Color values

HEX	#7730B5
RGB	rgb(119, 48, 181)
HSL	hsl(272, 58%, 45%)
HSV	hsv(272, 73%, 71%)
CMYK	cmyk(34.3%, 73.5%, 0%, 29%)
CIE-LAB	lab(36.69, 54.61, -57.71)
CIE-LCH	lch(36.69, 79.45, 313.42°)
OKLab	oklab(47.87% 0.1111 -0.1643)
OKLCH	oklch(47.87% 0.198 304.1)
XYZ	xyz(17.0033, 9.3721, 44.6203)
Luminance	0.0937 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7730B5 #6EB530

analogous

#3430B5 #7730B5 #B530B1

triadic

#7730B5 #B57730 #30B577

tetradic

#7730B5 #B53430 #6EB530 #30B1B5

square

#7730B5 #B53430 #6EB530 #30B1B5

split-complementary

#7730B5 #B1B530 #30B534

monochromatic

#371654 #572385 #7730B5 #9551D1 #B382DE

Accessibility & contrast

On white

7.31

#7730B5 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.87

#7730B5 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7730B5

7.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7730B5	#FFFFFF	#000000	##FFFFFF
##7730B5	1.00	7.31	2.87	7.31
#FFFFFF	7.31	1.00	21.00	1.00
#000000	2.87	21.00	1.00	21.00
##FFFFFF	7.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0055B9

Deuteranopia (green-blind)

#0056B2

Tritanopia (blue-blind)

#6B5170

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #7730b5;
/* rgb */ color: rgb(119, 48, 181);
/* oklch */ color: oklch(47.9% 0.198 304.1);

Tailwind

colors: {
  custom: {
    50: '#a46fcc',
    500: '#7730b5',
    950: '#000000',
  },
}

SCSS

$custom: #7730b5;
$custom-light: #a46fcc;
$custom-dark: #000000;

JSON

{
  "hex": "#7730b5",
  "rgb": {
    "r": 119,
    "g": 48,
    "b": 181
  },
  "hsl": {
    "h": 272.03,
    "s": 58.079,
    "l": 44.902
  },
  "oklch": {
    "l": 0.47868,
    "c": 0.1983,
    "h": 304.1
  },
  "luminance": 0.09372
}

Semantic roles & 50–950 ramp

primary

#7730B5

secondary

#9EC77A

accent

#E1468F

background

#FAF6FC

surface

#F4ECF9

border

#CEC7D2

text

#100813

muted

#7F7B82

Preview Lab

Preview with #7730B5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →