#77309B#77309B

#77309B is a mid, vivid violet. Relative luminance 0.084; OKLCH L 45.9% C 0.172 H 312.0°. Best body text is #FFFFFF at 7.83:1 contrast (WCAG AA passes).

Color values

HEX	#77309B
RGB	rgb(119, 48, 155)
HSL	hsl(280, 53%, 40%)
HSV	hsv(280, 69%, 61%)
CMYK	cmyk(23.2%, 69%, 0%, 39.2%)
CIE-LAB	lab(34.81, 48.66, -45.17)
CIE-LCH	lch(34.81, 66.39, 317.12°)
OKLab	oklab(45.93% 0.1148 -0.1275)
OKLCH	oklch(45.93% 0.172 312)
XYZ	xyz(14.5800, 8.4028, 31.8578)
Luminance	0.0840 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77309B #549B30

analogous

#42309B #77309B #9B308A

triadic

#77309B #9B7730 #309B77

tetradic

#77309B #9B4230 #549B30 #308A9B

square

#77309B #9B4230 #549B30 #308A9B

split-complementary

#77309B #8A9B30 #309B42

monochromatic

#2F133E #53226C #77309B #9943C5 #B372D3

Accessibility & contrast

On white

7.83

#77309B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.68

#77309B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77309B

7.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77309B	#FFFFFF	#000000	##FFFFFF
##77309B	1.00	7.83	2.68	7.83
#FFFFFF	7.83	1.00	21.00	1.00
#000000	2.68	21.00	1.00	21.00
##FFFFFF	7.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004E9E

Deuteranopia (green-blind)

#255399

Tritanopia (blue-blind)

#734662

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #77309b;
/* rgb */ color: rgb(119, 48, 155);
/* oklch */ color: oklch(45.9% 0.172 312.0);

Tailwind

colors: {
  custom: {
    50: '#a26eb9',
    500: '#77309b',
    950: '#000000',
  },
}

SCSS

$custom: #77309b;
$custom-light: #a26eb9;
$custom-dark: #000000;

JSON

{
  "hex": "#77309b",
  "rgb": {
    "r": 119,
    "g": 48,
    "b": 155
  },
  "hsl": {
    "h": 279.813,
    "s": 52.709,
    "l": 39.804
  },
  "oklch": {
    "l": 0.45933,
    "c": 0.17156,
    "h": 312
  },
  "luminance": 0.08402
}

Semantic roles & 50–950 ramp

primary

#77309B

secondary

#86BB6C

accent

#DC4C7C

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #77309B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →