#77308C#77308C

#77308C is a dark, vivid purple. Relative luminance 0.079; OKLCH L 44.9% C 0.156 H 317.7°. Best body text is #FFFFFF at 8.12:1 contrast (WCAG AA passes).

Color values

HEX#77308C
RGBrgb(119, 48, 140)
HSLhsl(286, 49%, 37%)
HSVhsv(286, 66%, 55%)
CMYKcmyk(15%, 65.7%, 0%, 45.1%)
CIE-LABlab(33.84, 45.40, -37.56)
CIE-LCHlch(33.84, 58.93, 320.40°)
OKLaboklab(44.92% 0.1156 -0.1052)
OKLCHoklch(44.92% 0.156 317.7)
XYZxyz(13.3977, 7.9298, 25.6307)
Luminance0.0793 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#77308C #458C30
analogous
#49308C #77308C #8C3073
triadic
#77308C #8C7730 #308C77
tetradic
#77308C #8C4930 #458C30 #30738C
square
#77308C #8C4930 #458C30 #30738C
split-complementary
#77308C #738C30 #308C49
monochromatic
#2A1131 #50205E #77308C #9E40BA #B66ACC

Accessibility & contrast

On white

8.12
#77308C on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.59
#77308C on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77308C
8.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##77308C#FFFFFF#000000##FFFFFF
##77308C1.008.122.598.12
#FFFFFF8.121.0021.001.00
#0000002.5921.001.0021.00
##FFFFFF8.121.0021.001.00

Color blindness preview

Protanopia (red-blind)
#114B8F
Deuteranopia (green-blind)
#33528A
Tritanopia (blue-blind)
#764059
Achromatopsia (no color)
#505050

Design tokens & code

CSS
--color: #77308c;
/* rgb */ color: rgb(119, 48, 140);
/* oklch */ color: oklch(44.9% 0.156 317.7);
Tailwind
colors: {
  custom: {
    50: '#a16dae',
    500: '#77308c',
    950: '#000000',
  },
}
SCSS
$custom: #77308c;
$custom-light: #a16dae;
$custom-dark: #000000;
JSON
{
  "hex": "#77308c",
  "rgb": {
    "r": 119,
    "g": 48,
    "b": 140
  },
  "hsl": {
    "h": 286.304,
    "s": 48.936,
    "l": 36.863
  },
  "oklch": {
    "l": 0.44923,
    "c": 0.1563,
    "h": 317.7
  },
  "luminance": 0.07929
}

Semantic roles & 50–950 ramp

primary
#77308C
secondary
#76B364
accent
#D84F6F
background
#FAF6FA
surface
#F4ECF4
border
#CEC7CE
text
#0F0710
muted
#7F7A7F

Preview Lab

Preview with #77308C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#77308C Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva