#77307B#77307B

#77307B is a dark, vivid purple. Relative luminance 0.075; OKLCH L 43.9% C 0.140 H 325.5°. Best body text is #FFFFFF at 8.42:1 contrast (WCAG AA passes).

Color values

HEX	#77307B
RGB	rgb(119, 48, 123)
HSL	hsl(297, 44%, 34%)
HSV	hsv(297, 61%, 48%)
CMYK	cmyk(3.3%, 61%, 0%, 51.8%)
CIE-LAB	lab(32.85, 41.95, -28.58)
CIE-LCH	lch(32.85, 50.76, 325.73°)
OKLab	oklab(43.88% 0.115 -0.079)
OKLCH	oklch(43.88% 0.14 325.5)
XYZ	xyz(12.2396, 7.4666, 19.5316)
Luminance	0.0747 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77307B #347B30

analogous

#51307B #77307B #7B3059

triadic

#77307B #7B7730 #307B77

tetradic

#77307B #7B5130 #347B30 #30597B

square

#77307B #7B5130 #347B30 #30597B

split-complementary

#77307B #597B30 #307B51

monochromatic

#220E23 #4C1F4F #77307B #A241A7 #BD63C2

Accessibility & contrast

On white

8.42

#77307B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.49

#77307B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77307B

8.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77307B	#FFFFFF	#000000	##FFFFFF
##77307B	1.00	8.42	2.49	8.42
#FFFFFF	8.42	1.00	21.00	1.00
#000000	2.49	21.00	1.00	21.00
##FFFFFF	8.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#25487D

Deuteranopia (green-blind)

#3E5079

Tritanopia (blue-blind)

#7A3A51

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #77307b;
/* rgb */ color: rgb(119, 48, 123);
/* oklch */ color: oklch(43.9% 0.140 325.5);

Tailwind

colors: {
  custom: {
    50: '#a16da1',
    500: '#77307b',
    950: '#000000',
  },
}

SCSS

$custom: #77307b;
$custom-light: #a16da1;
$custom-dark: #000000;

JSON

{
  "hex": "#77307b",
  "rgb": {
    "r": 119,
    "g": 48,
    "b": 123
  },
  "hsl": {
    "h": 296.8,
    "s": 43.86,
    "l": 33.529
  },
  "oklch": {
    "l": 0.43884,
    "c": 0.13953,
    "h": 325.5
  },
  "luminance": 0.07466
}

Semantic roles & 50–950 ramp

primary

#77307B

secondary

#61A95D

accent

#D4545B

background

#FAF6F9

surface

#F4ECF2

border

#CEC7CC

text

#0F070F

muted

#7F7A7E

Preview Lab

Preview with #77307B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →