#77302F#77302F
#77302F is a dark, moderate red. Relative luminance 0.062; OKLCH L 40.9% C 0.100 H 23.4°. Best body text is #FFFFFF at 9.34:1 contrast (WCAG AA passes).
Color values
| HEX | #77302F |
|---|---|
| RGB | rgb(119, 48, 47) |
| HSL | hsl(1, 43%, 33%) |
| HSV | hsv(1, 61%, 47%) |
| CMYK | cmyk(0%, 59.7%, 60.5%, 53.3%) |
| CIE-LAB | lab(30.02, 31.05, 16.29) |
| CIE-LCH | lch(30.02, 35.07, 27.69°) |
| OKLab | oklab(40.86% 0.092 0.0397) |
| OKLCH | oklch(40.86% 0.1 23.4) |
| XYZ | xyz(9.1786, 6.2422, 3.4103) |
| Luminance | 0.0624 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 4.19
Burgundy
#800020
ΔE00 7.16
Wine Red
#7B0323
ΔE00 7.25
Purple Brown
#673A3F
ΔE00 7.43
Claret
#680018
ΔE00 8.44
Purplish Brown
#6B4247
ΔE00 8.90
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77302F #2F7677
analogous
#772F52 #77302F #77542F
triadic
#77302F #2F7730 #302F77
tetradic
#77302F #52772F #2F7677 #542F77
square
#77302F #52772F #2F7677 #542F77
split-complementary
#77302F #2F7754 #2F5277
monochromatic
#1F0D0C #4B1E1E #77302F #A34240 #C06160
Accessibility & contrast
On white
9.34
#77302F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.25
#77302F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77302F
9.34:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77302F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77302F | 1.00 | 9.34 | 2.25 | 9.34 |
| #FFFFFF | 9.34 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.25 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.34 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#413D2E
Deuteranopia (green-blind)
#534C2D
Tritanopia (blue-blind)
#822430
Achromatopsia (no color)
#474747
Design tokens & code
CSS
--color: #77302f; /* rgb */ color: rgb(119, 48, 47); /* oklch */ color: oklch(40.9% 0.100 23.4);
Tailwind
colors: {
custom: {
50: '#a36b67',
500: '#77302f',
950: '#000000',
},
}SCSS
$custom: #77302f; $custom-light: #a36b67; $custom-dark: #000000;
JSON
{
"hex": "#77302f",
"rgb": {
"r": 119,
"g": 48,
"b": 47
},
"hsl": {
"h": 0.833,
"s": 43.373,
"l": 32.549
},
"oklch": {
"l": 0.4086,
"c": 0.10023,
"h": 23.4
},
"luminance": 0.06241
}Semantic roles & 50–950 ramp
primary
#77302F
secondary
#5BA6A7
accent
#D1D355
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100706
muted
#7F7A7A