#7729BB#7729BB

#7729BB is a mid, highly saturated violet. Relative luminance 0.091; OKLCH L 47.6% C 0.212 H 303.2°. Best body text is #FFFFFF at 7.45:1 contrast (WCAG AA passes).

Color values

HEX	#7729BB
RGB	rgb(119, 41, 187)
HSL	hsl(272, 64%, 45%)
HSV	hsv(272, 78%, 73%)
CMYK	cmyk(36.4%, 78.1%, 0%, 26.7%)
CIE-LAB	lab(36.17, 58.87, -62.11)
CIE-LCH	lch(36.17, 85.57, 313.47°)
OKLab	oklab(47.65% 0.1159 -0.1772)
OKLCH	oklch(47.65% 0.212 303.2)
XYZ	xyz(17.3682, 9.0957, 47.8447)
Luminance	0.0910 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7729BB #6DBB29

analogous

#2E29BB #7729BB #BB29B6

triadic

#7729BB #BB7729 #29BB77

tetradic

#7729BB #BB2E29 #6DBB29 #29B6BB

square

#7729BB #BB2E29 #6DBB29 #29B6BB

split-complementary

#7729BB #B6BB29 #29BB2E

monochromatic

#371357 #571E89 #7729BB #954AD7 #B37CE2

Accessibility & contrast

On white

7.45

#7729BB on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.82

#7729BB on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7729BB

7.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7729BB	#FFFFFF	#000000	##FFFFFF
##7729BB	1.00	7.45	2.82	7.45
#FFFFFF	7.45	1.00	21.00	1.00
#000000	2.82	21.00	1.00	21.00
##FFFFFF	7.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0054BF

Deuteranopia (green-blind)

#0055B8

Tritanopia (blue-blind)

#695072

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #7729bb;
/* rgb */ color: rgb(119, 41, 187);
/* oklch */ color: oklch(47.6% 0.212 303.2);

Tailwind

colors: {
  custom: {
    50: '#a56cd0',
    500: '#7729bb',
    950: '#000000',
  },
}

SCSS

$custom: #7729bb;
$custom-light: #a56cd0;
$custom-dark: #000000;

JSON

{
  "hex": "#7729bb",
  "rgb": {
    "r": 119,
    "g": 41,
    "b": 187
  },
  "hsl": {
    "h": 272.055,
    "s": 64.035,
    "l": 44.706
  },
  "oklch": {
    "l": 0.47648,
    "c": 0.2117,
    "h": 303.2
  },
  "luminance": 0.09096
}

Semantic roles & 50–950 ramp

primary

#7729BB

secondary

#9DCB75

accent

#E7418E

background

#FAF6FC

surface

#F4ECF9

border

#CEC7D2

text

#100714

muted

#7F7A82

Preview Lab

Preview with #7729BB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →