#77297D#77297D

#77297D is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.1% C 0.152 H 324.8°. Best body text is #FFFFFF at 8.76:1 contrast (WCAG AA passes).

Color values

HEX	#77297D
RGB	rgb(119, 41, 125)
HSL	hsl(296, 51%, 33%)
HSV	hsv(296, 67%, 49%)
CMYK	cmyk(4.8%, 67.2%, 0%, 51%)
CIE-LAB	lab(31.78, 45.58, -31.51)
CIE-LCH	lch(31.78, 55.42, 325.34°)
OKLab	oklab(43.15% 0.1241 -0.0875)
OKLCH	oklch(43.15% 0.152 324.8)
XYZ	xyz(12.1021, 6.9892, 20.1097)
Luminance	0.0699 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77297D #2F7D29

analogous

#4D297D #77297D #7D2959

triadic

#77297D #7D7729 #297D77

tetradic

#77297D #7D4D29 #2F7D29 #29597D

square

#77297D #7D4D29 #2F7D29 #29597D

split-complementary

#77297D #597D29 #297D4D

monochromatic

#1F0B21 #4B1A4F #77297D #A338AB #C058C8

Accessibility & contrast

On white

8.76

#77297D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.40

#77297D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77297D

8.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77297D	#FFFFFF	#000000	##FFFFFF
##77297D	1.00	8.76	2.40	8.76
#FFFFFF	8.76	1.00	21.00	1.00
#000000	2.40	21.00	1.00	21.00
##FFFFFF	8.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#18457F

Deuteranopia (green-blind)

#384E7B

Tritanopia (blue-blind)

#7A364F

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #77297d;
/* rgb */ color: rgb(119, 41, 125);
/* oklch */ color: oklch(43.1% 0.152 324.8);

Tailwind

colors: {
  custom: {
    50: '#a169a3',
    500: '#77297d',
    950: '#000000',
  },
}

SCSS

$custom: #77297d;
$custom-light: #a169a3;
$custom-dark: #000000;

JSON

{
  "hex": "#77297d",
  "rgb": {
    "r": 119,
    "g": 41,
    "b": 125
  },
  "hsl": {
    "h": 295.714,
    "s": 50.602,
    "l": 32.549
  },
  "oklch": {
    "l": 0.43149,
    "c": 0.15186,
    "h": 324.8
  },
  "luminance": 0.06988
}

Semantic roles & 50–950 ramp

primary

#77297D

secondary

#5BAE54

accent

#DA4E58

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F070F

muted

#7F7A7F

Preview Lab

Preview with #77297D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →