#7728B2#7728B2

#7728B2 is a mid, highly saturated violet. Relative luminance 0.087; OKLCH L 46.8% C 0.204 H 305.7°. Best body text is #FFFFFF at 7.69:1 contrast (WCAG AA passes).

Color values

HEX	#7728B2
RGB	rgb(119, 40, 178)
HSL	hsl(274, 63%, 43%)
HSV	hsv(274, 78%, 70%)
CMYK	cmyk(33.1%, 77.5%, 0%, 30.2%)
CIE-LAB	lab(35.31, 57.20, -58.18)
CIE-LCH	lch(35.31, 81.59, 314.52°)
OKLab	oklab(46.82% 0.119 -0.1656)
OKLCH	oklch(46.82% 0.204 305.7)
XYZ	xyz(16.4006, 8.6540, 42.9172)
Luminance	0.0865 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7728B2 #63B228

analogous

#3228B2 #7728B2 #B228A8

triadic

#7728B2 #B27728 #28B277

tetradic

#7728B2 #B23228 #63B228 #28A8B2

square

#7728B2 #B23228 #63B228 #28A8B2

split-complementary

#7728B2 #A8B228 #28B232

monochromatic

#34124E #561D80 #7728B2 #9643D5 #B275E0

Accessibility & contrast

On white

7.69

#7728B2 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.73

#7728B2 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7728B2

7.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7728B2	#FFFFFF	#000000	##FFFFFF
##7728B2	1.00	7.69	2.73	7.69
#FFFFFF	7.69	1.00	21.00	1.00
#000000	2.73	21.00	1.00	21.00
##FFFFFF	7.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0051B6

Deuteranopia (green-blind)

#0053AF

Tritanopia (blue-blind)

#6C4B6C

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #7728b2;
/* rgb */ color: rgb(119, 40, 178);
/* oklch */ color: oklch(46.8% 0.204 305.7);

Tailwind

colors: {
  custom: {
    50: '#a46bca',
    500: '#7728b2',
    950: '#000000',
  },
}

SCSS

$custom: #7728b2;
$custom-light: #a46bca;
$custom-dark: #000000;

JSON

{
  "hex": "#7728b2",
  "rgb": {
    "r": 119,
    "g": 40,
    "b": 178
  },
  "hsl": {
    "h": 274.348,
    "s": 63.303,
    "l": 42.745
  },
  "oklch": {
    "l": 0.46822,
    "c": 0.2039,
    "h": 305.7
  },
  "luminance": 0.08654
}

Semantic roles & 50–950 ramp

primary

#7728B2

secondary

#94C76F

accent

#E64188

background

#FAF6FC

surface

#F4ECF8

border

#CEC7D1

text

#100713

muted

#7F7A82

Preview Lab

Preview with #7728B2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →