#77289B#77289B

#77289B is a mid, vivid purple. Relative luminance 0.078; OKLCH L 45.1% C 0.182 H 312.8°. Best body text is #FFFFFF at 8.20:1 contrast (WCAG AA passes).

Color values

HEX	#77289B
RGB	rgb(119, 40, 155)
HSL	hsl(281, 59%, 38%)
HSV	hsv(281, 74%, 61%)
CMYK	cmyk(23.2%, 74.2%, 0%, 39.2%)
CIE-LAB	lab(33.58, 52.13, -47.16)
CIE-LCH	lch(33.58, 70.29, 317.86°)
OKLab	oklab(45.06% 0.1234 -0.1332)
OKLCH	oklch(45.06% 0.182 312.8)
XYZ	xyz(14.2819, 7.8065, 31.7585)
Luminance	0.0781 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77289B #4C9B28

analogous

#3D289B #77289B #9B2885

triadic

#77289B #9B7728 #289B77

tetradic

#77289B #9B3D28 #4C9B28 #28859B

square

#77289B #9B3D28 #4C9B28 #28859B

split-complementary

#77289B #859B28 #289B3D

monochromatic

#2C0F3A #521B6A #77289B #9C35CB #B466D7

Accessibility & contrast

On white

8.20

#77289B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.56

#77289B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77289B

8.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77289B	#FFFFFF	#000000	##FFFFFF
##77289B	1.00	8.20	2.56	8.20
#FFFFFF	8.20	1.00	21.00	1.00
#000000	2.56	21.00	1.00	21.00
##FFFFFF	8.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004B9E

Deuteranopia (green-blind)

#1C5199

Tritanopia (blue-blind)

#73415F

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #77289b;
/* rgb */ color: rgb(119, 40, 155);
/* oklch */ color: oklch(45.1% 0.182 312.8);

Tailwind

colors: {
  custom: {
    50: '#a26ab9',
    500: '#77289b',
    950: '#000000',
  },
}

SCSS

$custom: #77289b;
$custom-light: #a26ab9;
$custom-dark: #000000;

JSON

{
  "hex": "#77289b",
  "rgb": {
    "r": 119,
    "g": 40,
    "b": 155
  },
  "hsl": {
    "h": 281.217,
    "s": 58.974,
    "l": 38.235
  },
  "oklch": {
    "l": 0.45055,
    "c": 0.1816,
    "h": 312.8
  },
  "luminance": 0.07806
}

Semantic roles & 50–950 ramp

primary

#77289B

secondary

#7EBD61

accent

#E24677

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #77289B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →