#77288B#77288B

#77288B is a dark, vivid purple. Relative luminance 0.073; OKLCH L 43.9% C 0.166 H 318.8°. Best body text is #FFFFFF at 8.53:1 contrast (WCAG AA passes).

Color values

HEX	#77288B
RGB	rgb(119, 40, 139)
HSL	hsl(288, 55%, 35%)
HSV	hsv(288, 71%, 55%)
CMYK	cmyk(14.4%, 71.2%, 0%, 45.5%)
CIE-LAB	lab(32.49, 48.78, -39.10)
CIE-LCH	lch(32.49, 62.52, 321.29°)
OKLab	oklab(43.93% 0.1251 -0.1096)
OKLCH	oklch(43.93% 0.166 318.8)
XYZ	xyz(13.0261, 7.3042, 25.1448)
Luminance	0.0730 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77288B #3C8B28

analogous

#46288B #77288B #8B286D

triadic

#77288B #8B7728 #288B77

tetradic

#77288B #8B4628 #3C8B28 #286D8B

square

#77288B #8B4628 #3C8B28 #286D8B

split-complementary

#77288B #6D8B28 #288B46

monochromatic

#260D2C #4E1A5B #77288B #A036BB #B95DD0

Accessibility & contrast

On white

8.53

#77288B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.46

#77288B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77288B

8.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77288B	#FFFFFF	#000000	##FFFFFF
##77288B	1.00	8.53	2.46	8.53
#FFFFFF	8.53	1.00	21.00	1.00
#000000	2.46	21.00	1.00	21.00
##FFFFFF	8.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00478E

Deuteranopia (green-blind)

#2E4F89

Tritanopia (blue-blind)

#773B56

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #77288b;
/* rgb */ color: rgb(119, 40, 139);
/* oklch */ color: oklch(43.9% 0.166 318.8);

Tailwind

colors: {
  custom: {
    50: '#a169ad',
    500: '#77288b',
    950: '#000000',
  },
}

SCSS

$custom: #77288b;
$custom-light: #a169ad;
$custom-dark: #000000;

JSON

{
  "hex": "#77288b",
  "rgb": {
    "r": 119,
    "g": 40,
    "b": 139
  },
  "hsl": {
    "h": 287.879,
    "s": 55.307,
    "l": 35.098
  },
  "oklch": {
    "l": 0.43934,
    "c": 0.16629,
    "h": 318.8
  },
  "luminance": 0.07304
}

Semantic roles & 50–950 ramp

primary

#77288B

secondary

#6CB659

accent

#DF4967

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #77288B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →