#77287F#77287F

#77287F is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.2% C 0.155 H 323.9°. Best body text is #FFFFFF at 8.77:1 contrast (WCAG AA passes).

Color values

HEX	#77287F
RGB	rgb(119, 40, 127)
HSL	hsl(294, 52%, 33%)
HSV	hsv(294, 69%, 50%)
CMYK	cmyk(6.3%, 68.5%, 0%, 50.2%)
CIE-LAB	lab(31.74, 46.40, -32.83)
CIE-LCH	lch(31.74, 56.84, 324.72°)
OKLab	oklab(43.16% 0.1254 -0.0913)
OKLCH	oklch(43.16% 0.155 323.9)
XYZ	xyz(12.1970, 6.9725, 20.7780)
Luminance	0.0697 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77287F #307F28

analogous

#4C287F #77287F #7F285B

triadic

#77287F #7F7728 #287F77

tetradic

#77287F #7F4C28 #307F28 #285B7F

square

#77287F #7F4C28 #307F28 #285B7F

split-complementary

#77287F #5B7F28 #287F4C

monochromatic

#200B22 #4B1950 #77287F #A337AE #C057CA

Accessibility & contrast

On white

8.77

#77287F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.39

#77287F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77287F

8.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77287F	#FFFFFF	#000000	##FFFFFF
##77287F	1.00	8.77	2.39	8.77
#FFFFFF	8.77	1.00	21.00	1.00
#000000	2.39	21.00	1.00	21.00
##FFFFFF	8.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#144582

Deuteranopia (green-blind)

#374E7D

Tritanopia (blue-blind)

#793650

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #77287f;
/* rgb */ color: rgb(119, 40, 127);
/* oklch */ color: oklch(43.2% 0.155 323.9);

Tailwind

colors: {
  custom: {
    50: '#a169a4',
    500: '#77287f',
    950: '#000000',
  },
}

SCSS

$custom: #77287f;
$custom-light: #a169a4;
$custom-dark: #000000;

JSON

{
  "hex": "#77287f",
  "rgb": {
    "r": 119,
    "g": 40,
    "b": 127
  },
  "hsl": {
    "h": 294.483,
    "s": 52.096,
    "l": 32.745
  },
  "oklch": {
    "l": 0.43159,
    "c": 0.15509,
    "h": 323.9
  },
  "luminance": 0.06972
}

Semantic roles & 50–950 ramp

primary

#77287F

secondary

#5CAF54

accent

#DC4C59

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F070F

muted

#7F7A7F

Preview Lab

Preview with #77287F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →