#77281A#77281A
#77281A is a dark, moderate red. Relative luminance 0.055; OKLCH L 39.4% C 0.114 H 32.3°. Best body text is #FFFFFF at 9.99:1 contrast (WCAG AA passes).
Color values
| HEX | #77281A |
|---|---|
| RGB | rgb(119, 40, 26) |
| HSL | hsl(9, 64%, 28%) |
| HSV | hsv(9, 78%, 47%) |
| CMYK | cmyk(0%, 66.4%, 78.2%, 53.3%) |
| CIE-LAB | lab(28.16, 33.74, 27.23) |
| CIE-LCH | lch(28.16, 43.36, 38.90°) |
| OKLab | oklab(39.35% 0.0962 0.0608) |
| OKLCH | oklch(39.35% 0.114 32.3) |
| XYZ | xyz(8.5539, 5.5153, 1.5912) |
| Luminance | 0.0551 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.67
Red Brown
#8B2E16
ΔE00 5.13
Indian Red
#850E04
ΔE00 5.25
Reddish Brown
#7F2B0A
ΔE00 5.47
Blood
#770001
ΔE00 5.60
Maroon
#800000
ΔE00 5.70
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77281A #1A6977
analogous
#771A3A #77281A #77561A
triadic
#77281A #1A7728 #281A77
tetradic
#77281A #3A771A #1A6977 #561A77
square
#77281A #3A771A #1A6977 #561A77
split-complementary
#77281A #1A7756 #1A3A77
monochromatic
#190805 #45170F #77281A #A93925 #D34F38
Accessibility & contrast
On white
9.99
#77281A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.10
#77281A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77281A
9.99:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77281A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77281A | 1.00 | 9.99 | 2.10 | 9.99 |
| #FFFFFF | 9.99 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.10 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.99 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E3718
Deuteranopia (green-blind)
#524917
Tritanopia (blue-blind)
#831425
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #77281a; /* rgb */ color: rgb(119, 40, 26); /* oklch */ color: oklch(39.4% 0.114 32.3);
Tailwind
colors: {
custom: {
50: '#a56657',
500: '#77281a',
950: '#000000',
},
}SCSS
$custom: #77281a; $custom-light: #a56657; $custom-dark: #000000;
JSON
{
"hex": "#77281a",
"rgb": {
"r": 119,
"g": 40,
"b": 26
},
"hsl": {
"h": 9.032,
"s": 64.138,
"l": 28.431
},
"oklch": {
"l": 0.3935,
"c": 0.11373,
"h": 32.3
},
"luminance": 0.05514
}Semantic roles & 50–950 ramp
primary
#77281A
secondary
#419CAC
accent
#CEE741
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100603
muted
#7F7A78