#7727C4#7727C4

#7727C4 is a mid, highly saturated violet. Relative luminance 0.094; OKLCH L 48.2% C 0.222 H 301.1°. Best body text is #FFFFFF at 7.31:1 contrast (WCAG AA passes).

Color values

HEX	#7727C4
RGB	rgb(119, 39, 196)
HSL	hsl(271, 67%, 46%)
HSV	hsv(271, 80%, 77%)
CMYK	cmyk(39.3%, 80.1%, 0%, 23.1%)
CIE-LAB	lab(36.67, 61.68, -66.58)
CIE-LCH	lch(36.67, 90.76, 312.81°)
OKLab	oklab(48.23% 0.1149 -0.1903)
OKLCH	oklch(48.23% 0.222 301.1)
XYZ	xyz(18.2946, 9.3584, 53.0564)
Luminance	0.0936 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7727C4 #74C427

analogous

#2827C4 #7727C4 #C427C2

triadic

#7727C4 #C47727 #27C477

tetradic

#7727C4 #C42827 #74C427 #27C2C4

square

#7727C4 #C42827 #74C427 #27C2C4

split-complementary

#7727C4 #C2C427 #27C428

monochromatic

#39135E #581D91 #7727C4 #954DDC #B480E6

Accessibility & contrast

On white

7.31

#7727C4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.87

#7727C4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7727C4

7.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7727C4	#FFFFFF	#000000	##FFFFFF
##7727C4	1.00	7.31	2.87	7.31
#FFFFFF	7.31	1.00	21.00	1.00
#000000	2.87	21.00	1.00	21.00
##FFFFFF	7.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0055C8

Deuteranopia (green-blind)

#0055C1

Tritanopia (blue-blind)

#655376

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #7727c4;
/* rgb */ color: rgb(119, 39, 196);
/* oklch */ color: oklch(48.2% 0.222 301.1);

Tailwind

colors: {
  custom: {
    50: '#a56cd7',
    500: '#7727c4',
    950: '#000000',
  },
}

SCSS

$custom: #7727c4;
$custom-light: #a56cd7;
$custom-dark: #000000;

JSON

{
  "hex": "#7727c4",
  "rgb": {
    "r": 119,
    "g": 39,
    "b": 196
  },
  "hsl": {
    "h": 270.573,
    "s": 66.809,
    "l": 46.078
  },
  "oklch": {
    "l": 0.48227,
    "c": 0.22229,
    "h": 301.1
  },
  "luminance": 0.09358
}

Semantic roles & 50–950 ramp

primary

#7727C4

secondary

#A3CE79

accent

#EA3E92

background

#FAF6FD

surface

#F4ECFA

border

#CEC7D3

text

#100715

muted

#7F7A83

Preview Lab

Preview with #7727C4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →