#77278E#77278E

#77278E is a dark, vivid purple. Relative luminance 0.073; OKLCH L 44.0% C 0.170 H 317.6°. Best body text is #FFFFFF at 8.52:1 contrast (WCAG AA passes).

Color values

HEX	#77278E
RGB	rgb(119, 39, 142)
HSL	hsl(287, 57%, 35%)
HSV	hsv(287, 73%, 56%)
CMYK	cmyk(16.2%, 72.5%, 0%, 44.3%)
CIE-LAB	lab(32.54, 49.81, -40.87)
CIE-LCH	lch(32.54, 64.43, 320.63°)
OKLab	oklab(44.03% 0.1259 -0.1148)
OKLCH	oklch(44.03% 0.17 317.6)
XYZ	xyz(13.2151, 7.3265, 26.3040)
Luminance	0.0733 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77278E #3E8E27

analogous

#43278E #77278E #8E2771

triadic

#77278E #8E7727 #278E77

tetradic

#77278E #8E4327 #3E8E27 #27718E

square

#77278E #8E4327 #3E8E27 #27718E

split-complementary

#77278E #718E27 #278E43

monochromatic

#270D2E #4F1A5E #77278E #9F34BE #B85DD2

Accessibility & contrast

On white

8.52

#77278E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.47

#77278E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77278E

8.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77278E	#FFFFFF	#000000	##FFFFFF
##77278E	1.00	8.52	2.47	8.52
#FFFFFF	8.52	1.00	21.00	1.00
#000000	2.47	21.00	1.00	21.00
##FFFFFF	8.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004891

Deuteranopia (green-blind)

#2A4F8C

Tritanopia (blue-blind)

#763B58

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #77278e;
/* rgb */ color: rgb(119, 39, 142);
/* oklch */ color: oklch(44.0% 0.170 317.6);

Tailwind

colors: {
  custom: {
    50: '#a269b0',
    500: '#77278e',
    950: '#000000',
  },
}

SCSS

$custom: #77278e;
$custom-light: #a269b0;
$custom-dark: #000000;

JSON

{
  "hex": "#77278e",
  "rgb": {
    "r": 119,
    "g": 39,
    "b": 142
  },
  "hsl": {
    "h": 286.602,
    "s": 56.906,
    "l": 35.49
  },
  "oklch": {
    "l": 0.44033,
    "c": 0.17039,
    "h": 317.6
  },
  "luminance": 0.07326
}

Semantic roles & 50–950 ramp

primary

#77278E

secondary

#6EB859

accent

#E0486A

background

#FAF6FA

surface

#F4EBF5

border

#CEC6CF

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #77278E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →