#772771#772771

#772771 is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.2% C 0.144 H 330.9°. Best body text is #FFFFFF at 9.08:1 contrast (WCAG AA passes).

Color values

HEX#772771
RGBrgb(119, 39, 113)
HSLhsl(305, 51%, 31%)
HSVhsv(305, 67%, 47%)
CMYKcmyk(0%, 67.2%, 5%, 53.3%)
CIE-LABlab(30.80, 44.24, -25.49)
CIE-LCHlch(30.80, 51.06, 330.05°)
OKLaboklab(42.22% 0.1259 -0.07)
OKLCHoklch(42.22% 0.144 330.9)
XYZxyz(11.3139, 6.5661, 16.2911)
Luminance0.0657 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#772771 #27772D
analogous
#552777 #772771 #772749
triadic
#772771 #717727 #277177
tetradic
#772771 #775527 #27772D #274977
square
#772771 #775527 #27772D #274977
split-complementary
#772771 #497727 #277755
monochromatic
#1B0919 #491845 #772771 #A5369D #C652BE

Accessibility & contrast

On white

9.08
#772771 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.31
#772771 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #772771
9.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##772771#FFFFFF#000000##FFFFFF
##7727711.009.082.319.08
#FFFFFF9.081.0021.001.00
#0000002.3121.001.0021.00
##FFFFFF9.081.0021.001.00

Color blindness preview

Protanopia (red-blind)
#224173
Deuteranopia (green-blind)
#3E4C6F
Tritanopia (blue-blind)
#7C2F48
Achromatopsia (no color)
#484848

Design tokens & code

CSS
--color: #772771;
/* rgb */ color: rgb(119, 39, 113);
/* oklch */ color: oklch(42.2% 0.144 330.9);
Tailwind
colors: {
  custom: {
    50: '#a1689a',
    500: '#772771',
    950: '#000000',
  },
}
SCSS
$custom: #772771;
$custom-light: #a1689a;
$custom-dark: #000000;
JSON
{
  "hex": "#772771",
  "rgb": {
    "r": 119,
    "g": 39,
    "b": 113
  },
  "hsl": {
    "h": 304.5,
    "s": 50.633,
    "l": 30.98
  },
  "oklch": {
    "l": 0.42219,
    "c": 0.14405,
    "h": 330.9
  },
  "luminance": 0.06565
}

Semantic roles & 50–950 ramp

primary
#772771
secondary
#51A957
accent
#DA584E
background
#FAF6F9
surface
#F4EBF2
border
#CEC6CC
text
#0F060E
muted
#7F7A7E

Preview Lab

Preview with #772771

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#772771 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva