#77274A#77274A

#77274A is a dark, moderate pink. Relative luminance 0.059; OKLCH L 40.4% C 0.117 H 356.6°. Best body text is #FFFFFF at 9.66:1 contrast (WCAG AA passes).

Color values

HEX	#77274A
RGB	rgb(119, 39, 74)
HSL	hsl(334, 51%, 31%)
HSV	hsv(334, 67%, 47%)
CMYK	cmyk(0%, 67.2%, 37.8%, 53.3%)
CIE-LAB	lab(29.08, 38.31, -2.80)
CIE-LCH	lch(29.08, 38.41, 355.82°)
OKLab	oklab(40.4% 0.1171 -0.0069)
OKLCH	oklch(40.4% 0.117 356.6)
XYZ	xyz(9.5699, 5.8685, 7.1060)
Luminance	0.0587 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77274A #277754

analogous

#772772 #77274A #772C27

triadic

#77274A #4A7727 #274A77

tetradic

#77274A #727727 #277754 #2C2777

square

#77274A #727727 #277754 #2C2777

split-complementary

#77274A #27772C #277277

monochromatic

#1B0911 #49182D #77274A #A53667 #C65285

Accessibility & contrast

On white

9.66

#77274A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#77274A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77274A

9.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77274A	#FFFFFF	#000000	##FFFFFF
##77274A	1.00	9.66	2.17	9.66
#FFFFFF	9.66	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#353B4B

Deuteranopia (green-blind)

#4B4A48

Tritanopia (blue-blind)

#812035

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #77274a;
/* rgb */ color: rgb(119, 39, 74);
/* oklch */ color: oklch(40.4% 0.117 356.6);

Tailwind

colors: {
  custom: {
    50: '#a2677c',
    500: '#77274a',
    950: '#000000',
  },
}

SCSS

$custom: #77274a;
$custom-light: #a2677c;
$custom-dark: #000000;

JSON

{
  "hex": "#77274a",
  "rgb": {
    "r": 119,
    "g": 39,
    "b": 74
  },
  "hsl": {
    "h": 333.75,
    "s": 50.633,
    "l": 30.98
  },
  "oklch": {
    "l": 0.40396,
    "c": 0.11729,
    "h": 356.6
  },
  "luminance": 0.05867
}

Semantic roles & 50–950 ramp

primary

#77274A

secondary

#51A982

accent

#DA9D4E

background

#FAF6F7

surface

#F4EBEE

border

#CEC6C9

text

#0F0609

muted

#7F7A7B

Preview Lab

Preview with #77274A

Body copy rendered with the generated semantic roles for this colour.

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