#772691#772691

#772691 is a dark, vivid purple. Relative luminance 0.074; OKLCH L 44.1% C 0.174 H 316.6°. Best body text is #FFFFFF at 8.50:1 contrast (WCAG AA passes).

Color values

HEX	#772691
RGB	rgb(119, 38, 145)
HSL	hsl(285, 58%, 36%)
HSV	hsv(285, 74%, 57%)
CMYK	cmyk(17.9%, 73.8%, 0%, 43.1%)
CIE-LAB	lab(32.60, 50.83, -42.63)
CIE-LCH	lch(32.60, 66.34, 320.02°)
OKLab	oklab(44.14% 0.1267 -0.1199)
OKLCH	oklch(44.14% 0.174 316.6)
XYZ	xyz(13.4109, 7.3530, 27.4954)
Luminance	0.0735 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#772691 #409126

analogous

#422691 #772691 #912675

triadic

#772691 #917726 #269177

tetradic

#772691 #914226 #409126 #267591

square

#772691 #914226 #409126 #267591

split-complementary

#772691 #759126 #269142

monochromatic

#270D30 #4F1961 #772691 #9F33C1 #B75DD5

Accessibility & contrast

On white

8.50

#772691 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.47

#772691 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #772691

8.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##772691	#FFFFFF	#000000	##FFFFFF
##772691	1.00	8.50	2.47	8.50
#FFFFFF	8.50	1.00	21.00	1.00
#000000	2.47	21.00	1.00	21.00
##FFFFFF	8.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004894

Deuteranopia (green-blind)

#274F8F

Tritanopia (blue-blind)

#753C59

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #772691;
/* rgb */ color: rgb(119, 38, 145);
/* oklch */ color: oklch(44.1% 0.174 316.6);

Tailwind

colors: {
  custom: {
    50: '#a269b2',
    500: '#772691',
    950: '#000000',
  },
}

SCSS

$custom: #772691;
$custom-light: #a269b2;
$custom-dark: #000000;

JSON

{
  "hex": "#772691",
  "rgb": {
    "r": 119,
    "g": 38,
    "b": 145
  },
  "hsl": {
    "h": 285.421,
    "s": 58.47,
    "l": 35.882
  },
  "oklch": {
    "l": 0.44138,
    "c": 0.17444,
    "h": 316.6
  },
  "luminance": 0.07352
}

Semantic roles & 50–950 ramp

primary

#772691

secondary

#71BA59

accent

#E2466C

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #772691

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →