#77268F#77268F

#77268F is a dark, vivid purple. Relative luminance 0.073; OKLCH L 44.0% C 0.173 H 317.3°. Best body text is #FFFFFF at 8.54:1 contrast (WCAG AA passes).

Color values

HEX#77268F
RGBrgb(119, 38, 143)
HSLhsl(286, 58%, 35%)
HSVhsv(286, 73%, 56%)
CMYKcmyk(16.8%, 73.4%, 0%, 43.9%)
CIE-LABlab(32.46, 50.42, -41.61)
CIE-LCHlch(32.46, 65.37, 320.47°)
OKLaboklab(44% 0.1269 -0.1169)
OKLCHoklch(44% 0.173 317.3)
XYZxyz(13.2581, 7.2919, 26.6904)
Luminance0.0729 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#77268F #3E8F26
analogous
#43268F #77268F #8F2672
triadic
#77268F #8F7726 #268F77
tetradic
#77268F #8F4326 #3E8F26 #26728F
square
#77268F #8F4326 #3E8F26 #26728F
split-complementary
#77268F #728F26 #268F43
monochromatic
#270C2E #4F195F #77268F #9F33BF #B85CD4

Accessibility & contrast

On white

8.54
#77268F on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.46
#77268F on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77268F
8.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##77268F#FFFFFF#000000##FFFFFF
##77268F1.008.542.468.54
#FFFFFF8.541.0021.001.00
#0000002.4621.001.0021.00
##FFFFFF8.541.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004792
Deuteranopia (green-blind)
#294F8D
Tritanopia (blue-blind)
#763B58
Achromatopsia (no color)
#4C4C4C

Design tokens & code

CSS
--color: #77268f;
/* rgb */ color: rgb(119, 38, 143);
/* oklch */ color: oklch(44.0% 0.173 317.3);
Tailwind
colors: {
  custom: {
    50: '#a268b0',
    500: '#77268f',
    950: '#000000',
  },
}
SCSS
$custom: #77268f;
$custom-light: #a268b0;
$custom-dark: #000000;
JSON
{
  "hex": "#77268f",
  "rgb": {
    "r": 119,
    "g": 38,
    "b": 143
  },
  "hsl": {
    "h": 286.286,
    "s": 58.011,
    "l": 35.49
  },
  "oklch": {
    "l": 0.43999,
    "c": 0.17256,
    "h": 317.3
  },
  "luminance": 0.07291
}

Semantic roles & 50–950 ramp

primary
#77268F
secondary
#6EB958
accent
#E1476A
background
#FAF6FA
surface
#F4EBF5
border
#CEC6CF
text
#0F0710
muted
#7F7A7F

Preview Lab

Preview with #77268F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#77268F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva