#77267B#77267B

#77267B is a dark, vivid purple. Relative luminance 0.067; OKLCH L 42.7% C 0.154 H 325.9°. Best body text is #FFFFFF at 8.95:1 contrast (WCAG AA passes).

Color values

HEX	#77267B
RGB	rgb(119, 38, 123)
HSL	hsl(297, 53%, 32%)
HSV	hsv(297, 69%, 48%)
CMYK	cmyk(3.3%, 69.1%, 0%, 51.8%)
CIE-LAB	lab(31.21, 46.49, -31.17)
CIE-LCH	lch(31.21, 55.98, 326.16°)
OKLab	oklab(42.7% 0.1277 -0.0865)
OKLCH	oklch(42.7% 0.154 325.9)
XYZ	xyz(11.8758, 6.7390, 19.4103)
Luminance	0.0674 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77267B #2A7B26

analogous

#4D267B #77267B #7B2655

triadic

#77267B #7B7726 #267B77

tetradic

#77267B #7B4D26 #2A7B26 #26557B

square

#77267B #7B4D26 #2A7B26 #26557B

split-complementary

#77267B #557B26 #267B4D

monochromatic

#1D091D #4A184C #77267B #A434AA #C452CA

Accessibility & contrast

On white

8.95

#77267B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.35

#77267B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77267B

8.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77267B	#FFFFFF	#000000	##FFFFFF
##77267B	1.00	8.95	2.35	8.95
#FFFFFF	8.95	1.00	21.00	1.00
#000000	2.35	21.00	1.00	21.00
##FFFFFF	8.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#16437D

Deuteranopia (green-blind)

#384D79

Tritanopia (blue-blind)

#7A334D

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #77267b;
/* rgb */ color: rgb(119, 38, 123);
/* oklch */ color: oklch(42.7% 0.154 325.9);

Tailwind

colors: {
  custom: {
    50: '#a168a1',
    500: '#77267b',
    950: '#000000',
  },
}

SCSS

$custom: #77267b;
$custom-light: #a168a1;
$custom-dark: #000000;

JSON

{
  "hex": "#77267b",
  "rgb": {
    "r": 119,
    "g": 38,
    "b": 123
  },
  "hsl": {
    "h": 297.176,
    "s": 52.795,
    "l": 31.569
  },
  "oklch": {
    "l": 0.42695,
    "c": 0.15419,
    "h": 325.9
  },
  "luminance": 0.06738
}

Semantic roles & 50–950 ramp

primary

#77267B

secondary

#54AD50

accent

#DC4C52

background

#FAF6FA

surface

#F4EBF3

border

#CEC6CD

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #77267B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →