#77263D#77263D

#77263D is a dark, moderate pink. Relative luminance 0.056; OKLCH L 39.8% C 0.114 H 6.6°. Best body text is #FFFFFF at 9.86:1 contrast (WCAG AA passes).

Color values

HEX	#77263D
RGB	rgb(119, 38, 61)
HSL	hsl(343, 52%, 31%)
HSV	hsv(343, 68%, 47%)
CMYK	cmyk(0%, 68.1%, 48.7%, 53.3%)
CIE-LAB	lab(28.50, 37.29, 5.00)
CIE-LCH	lch(28.50, 37.62, 7.64°)
OKLab	oklab(39.84% 0.1136 0.0132)
OKLCH	oklch(39.84% 0.114 6.6)
XYZ	xyz(9.1439, 5.6462, 5.0223)
Luminance	0.0565 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77263D #267760

analogous

#772665 #77263D #773726

triadic

#77263D #3D7726 #263D77

tetradic

#77263D #657726 #267760 #372677

square

#77263D #657726 #267760 #372677

split-complementary

#77263D #267737 #266577

monochromatic

#1A080D #491725 #77263D #A53555 #C75072

Accessibility & contrast

On white

9.86

#77263D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.13

#77263D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77263D

9.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77263D	#FFFFFF	#000000	##FFFFFF
##77263D	1.00	9.86	2.13	9.86
#FFFFFF	9.86	1.00	21.00	1.00
#000000	2.13	21.00	1.00	21.00
##FFFFFF	9.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#38393E

Deuteranopia (green-blind)

#4D493B

Tritanopia (blue-blind)

#821A2F

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #77263d;
/* rgb */ color: rgb(119, 38, 61);
/* oklch */ color: oklch(39.8% 0.114 6.6);

Tailwind

colors: {
  custom: {
    50: '#a26672',
    500: '#77263d',
    950: '#000000',
  },
}

SCSS

$custom: #77263d;
$custom-light: #a26672;
$custom-dark: #000000;

JSON

{
  "hex": "#77263d",
  "rgb": {
    "r": 119,
    "g": 38,
    "b": 61
  },
  "hsl": {
    "h": 342.963,
    "s": 51.592,
    "l": 30.784
  },
  "oklch": {
    "l": 0.39835,
    "c": 0.11436,
    "h": 6.6
  },
  "luminance": 0.05645
}

Semantic roles & 50–950 ramp

primary

#77263D

secondary

#4FA990

accent

#DBB34D

background

#FAF6F6

surface

#F4EBEC

border

#CEC6C7

text

#100607

muted

#7F7A7A

Preview Lab

Preview with #77263D

Body copy rendered with the generated semantic roles for this colour.

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