#77261A#77261A
#77261A is a dark, moderate red. Relative luminance 0.054; OKLCH L 39.1% C 0.116 H 31.2°. Best body text is #FFFFFF at 10.11:1 contrast (WCAG AA passes).
Color values
| HEX | #77261A |
|---|---|
| RGB | rgb(119, 38, 26) |
| HSL | hsl(8, 64%, 28%) |
| HSV | hsv(8, 78%, 47%) |
| CMYK | cmyk(0%, 68.1%, 78.2%, 53.3%) |
| CIE-LAB | lab(27.80, 34.69, 26.85) |
| CIE-LCH | lch(27.80, 43.87, 37.74°) |
| OKLab | oklab(39.08% 0.0991 0.0599) |
| OKLCH | oklch(39.08% 0.116 31.2) |
| XYZ | xyz(8.4882, 5.3840, 1.5693) |
| Luminance | 0.0538 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.40
Indian Red
#850E04
ΔE00 5.16
Blood
#770001
ΔE00 5.24
Maroon
#800000
ΔE00 5.46
Red Brown
#8B2E16
ΔE00 5.54
Dark Red
#840000
ΔE00 5.70
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77261A #1A6B77
analogous
#771A3C #77261A #77541A
triadic
#77261A #1A7726 #261A77
tetradic
#77261A #3C771A #1A6B77 #541A77
square
#77261A #3C771A #1A6B77 #541A77
split-complementary
#77261A #1A7754 #1A3C77
monochromatic
#190805 #45160F #77261A #A93625 #D34C38
Accessibility & contrast
On white
10.11
#77261A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.08
#77261A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77261A
10.11:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77261A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77261A | 1.00 | 10.11 | 2.08 | 10.11 |
| #FFFFFF | 10.11 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.08 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.11 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D3618
Deuteranopia (green-blind)
#514817
Tritanopia (blue-blind)
#831024
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #77261a; /* rgb */ color: rgb(119, 38, 26); /* oklch */ color: oklch(39.1% 0.116 31.2);
Tailwind
colors: {
custom: {
50: '#a56557',
500: '#77261a',
950: '#000000',
},
}SCSS
$custom: #77261a; $custom-light: #a56557; $custom-dark: #000000;
JSON
{
"hex": "#77261a",
"rgb": {
"r": 119,
"g": 38,
"b": 26
},
"hsl": {
"h": 7.742,
"s": 64.138,
"l": 28.431
},
"oklch": {
"l": 0.39084,
"c": 0.11582,
"h": 31.2
},
"luminance": 0.05383
}Semantic roles & 50–950 ramp
primary
#77261A
secondary
#419EAC
accent
#D2E741
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#110603
muted
#807A78