#7724B4#7724B4

#7724B4 is a mid, highly saturated violet. Relative luminance 0.085; OKLCH L 46.6% C 0.210 H 305.5°. Best body text is #FFFFFF at 7.79:1 contrast (WCAG AA passes).

Color values

HEX#7724B4
RGBrgb(119, 36, 180)
HSLhsl(275, 67%, 42%)
HSVhsv(275, 80%, 71%)
CMYKcmyk(33.9%, 80%, 0%, 29.4%)
CIE-LABlab(34.96, 59.12, -59.93)
CIE-LCHlch(34.96, 84.19, 314.61°)
OKLaboklab(46.63% 0.1217 -0.1707)
OKLCHoklch(46.63% 0.21 305.5)
XYZxyz(16.4750, 8.4791, 43.9399)
Luminance0.0848 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7724B4 #61B424
analogous
#2F24B4 #7724B4 #B424A9
triadic
#7724B4 #B47724 #24B477
tetradic
#7724B4 #B42F24 #61B424 #24A9B4
square
#7724B4 #B42F24 #61B424 #24A9B4
split-complementary
#7724B4 #A9B424 #24B42F
monochromatic
#34104E #551A81 #7724B4 #963DD8 #B270E2

Accessibility & contrast

On white

7.79
#7724B4 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.70
#7724B4 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7724B4
7.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7724B4#FFFFFF#000000##FFFFFF
##7724B41.007.792.707.79
#FFFFFF7.791.0021.001.00
#0000002.7021.001.0021.00
##FFFFFF7.791.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0050B8
Deuteranopia (green-blind)
#0052B1
Tritanopia (blue-blind)
#6C4A6D
Achromatopsia (no color)
#525252

Design tokens & code

CSS
--color: #7724b4;
/* rgb */ color: rgb(119, 36, 180);
/* oklch */ color: oklch(46.6% 0.210 305.5);
Tailwind
colors: {
  custom: {
    50: '#a469cb',
    500: '#7724b4',
    950: '#000000',
  },
}
SCSS
$custom: #7724b4;
$custom-light: #a469cb;
$custom-dark: #000000;
JSON
{
  "hex": "#7724b4",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 180
  },
  "hsl": {
    "h": 274.583,
    "s": 66.667,
    "l": 42.353
  },
  "oklch": {
    "l": 0.46628,
    "c": 0.20967,
    "h": 305.5
  },
  "luminance": 0.08479
}

Semantic roles & 50–950 ramp

primary
#7724B4
secondary
#93C96B
accent
#EA3E87
background
#FAF6FC
surface
#F4EBF9
border
#CEC6D2
text
#100713
muted
#7F7A82

Preview Lab

Preview with #7724B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7724B4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva