#7724B4#7724B4

#7724B4 is a mid, highly saturated violet. Relative luminance 0.085; OKLCH L 46.6% C 0.210 H 305.5°. Best body text is #FFFFFF at 7.79:1 contrast (WCAG AA passes).

Color values

HEX	#7724B4
RGB	rgb(119, 36, 180)
HSL	hsl(275, 67%, 42%)
HSV	hsv(275, 80%, 71%)
CMYK	cmyk(33.9%, 80%, 0%, 29.4%)
CIE-LAB	lab(34.96, 59.12, -59.93)
CIE-LCH	lch(34.96, 84.19, 314.61°)
OKLab	oklab(46.63% 0.1217 -0.1707)
OKLCH	oklch(46.63% 0.21 305.5)
XYZ	xyz(16.4750, 8.4791, 43.9399)
Luminance	0.0848 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7724B4 #61B424

analogous

#2F24B4 #7724B4 #B424A9

triadic

#7724B4 #B47724 #24B477

tetradic

#7724B4 #B42F24 #61B424 #24A9B4

square

#7724B4 #B42F24 #61B424 #24A9B4

split-complementary

#7724B4 #A9B424 #24B42F

monochromatic

#34104E #551A81 #7724B4 #963DD8 #B270E2

Accessibility & contrast

On white

7.79

#7724B4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.70

#7724B4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7724B4

7.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7724B4	#FFFFFF	#000000	##FFFFFF
##7724B4	1.00	7.79	2.70	7.79
#FFFFFF	7.79	1.00	21.00	1.00
#000000	2.70	21.00	1.00	21.00
##FFFFFF	7.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0050B8

Deuteranopia (green-blind)

#0052B1

Tritanopia (blue-blind)

#6C4A6D

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #7724b4;
/* rgb */ color: rgb(119, 36, 180);
/* oklch */ color: oklch(46.6% 0.210 305.5);

Tailwind

colors: {
  custom: {
    50: '#a469cb',
    500: '#7724b4',
    950: '#000000',
  },
}

SCSS

$custom: #7724b4;
$custom-light: #a469cb;
$custom-dark: #000000;

JSON

{
  "hex": "#7724b4",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 180
  },
  "hsl": {
    "h": 274.583,
    "s": 66.667,
    "l": 42.353
  },
  "oklch": {
    "l": 0.46628,
    "c": 0.20967,
    "h": 305.5
  },
  "luminance": 0.08479
}

Semantic roles & 50–950 ramp

primary

#7724B4

secondary

#93C96B

accent

#EA3E87

background

#FAF6FC

surface

#F4EBF9

border

#CEC6D2

text

#100713

muted

#7F7A82

Preview Lab

Preview with #7724B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →