#7724A9#7724A9

#7724A9 is a mid, vivid violet. Relative luminance 0.080; OKLCH L 45.7% C 0.199 H 308.6°. Best body text is #FFFFFF at 8.05:1 contrast (WCAG AA passes).

Color values

HEX	#7724A9
RGB	rgb(119, 36, 169)
HSL	hsl(277, 65%, 40%)
HSV	hsv(277, 79%, 66%)
CMYK	cmyk(29.6%, 78.7%, 0%, 33.7%)
CIE-LAB	lab(34.08, 56.70, -54.79)
CIE-LCH	lch(34.08, 78.85, 315.98°)
OKLab	oklab(45.74% 0.1244 -0.1556)
OKLCH	oklch(45.74% 0.199 308.6)
XYZ	xyz(15.3986, 8.0485, 38.2708)
Luminance	0.0805 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7724A9 #56A924

analogous

#3524A9 #7724A9 #A92498

triadic

#7724A9 #A97724 #24A977

tetradic

#7724A9 #A93524 #56A924 #2498A9

square

#7724A9 #A93524 #56A924 #2498A9

split-complementary

#7724A9 #98A924 #24A935

monochromatic

#300F44 #531977 #7724A9 #9936D4 #B268DF

Accessibility & contrast

On white

8.05

#7724A9 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.61

#7724A9 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7724A9

8.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7724A9	#FFFFFF	#000000	##FFFFFF
##7724A9	1.00	8.05	2.61	8.05
#FFFFFF	8.05	1.00	21.00	1.00
#000000	2.61	21.00	1.00	21.00
##FFFFFF	8.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004DAD

Deuteranopia (green-blind)

#0051A6

Tritanopia (blue-blind)

#6F4666

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #7724a9;
/* rgb */ color: rgb(119, 36, 169);
/* oklch */ color: oklch(45.7% 0.199 308.6);

Tailwind

colors: {
  custom: {
    50: '#a369c3',
    500: '#7724a9',
    950: '#000000',
  },
}

SCSS

$custom: #7724a9;
$custom-light: #a369c3;
$custom-dark: #000000;

JSON

{
  "hex": "#7724a9",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 169
  },
  "hsl": {
    "h": 277.444,
    "s": 64.878,
    "l": 40.196
  },
  "oklch": {
    "l": 0.45741,
    "c": 0.19927,
    "h": 308.6
  },
  "luminance": 0.08048
}

Semantic roles & 50–950 ramp

primary

#7724A9

secondary

#88C564

accent

#E8407F

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#100713

muted

#7F7A82

Preview Lab

Preview with #7724A9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →