#77246D#77246D

#77246D is a dark, vivid purple. Relative luminance 0.063; OKLCH L 41.7% C 0.145 H 333.0°. Best body text is #FFFFFF at 9.30:1 contrast (WCAG AA passes).

Color values

HEX	#77246D
RGB	rgb(119, 36, 109)
HSL	hsl(307, 54%, 30%)
HSV	hsv(307, 70%, 47%)
CMYK	cmyk(0%, 69.7%, 8.4%, 53.3%)
CIE-LAB	lab(30.13, 44.82, -23.99)
CIE-LCH	lch(30.13, 50.84, 331.84°)
OKLab	oklab(41.67% 0.1292 -0.0657)
OKLCH	oklch(41.67% 0.145 333)
XYZ	xyz(10.9990, 6.2887, 15.0996)
Luminance	0.0629 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77246D #24772E

analogous

#572477 #77246D #772443

triadic

#77246D #6D7724 #246D77

tetradic

#77246D #775724 #24772E #244377

square

#77246D #775724 #24772E #244377

split-complementary

#77246D #437724 #247757

monochromatic

#190817 #481642 #77246D #A63298 #C94CBA

Accessibility & contrast

On white

9.30

#77246D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.26

#77246D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77246D

9.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77246D	#FFFFFF	#000000	##FFFFFF
##77246D	1.00	9.30	2.26	9.30
#FFFFFF	9.30	1.00	21.00	1.00
#000000	2.26	21.00	1.00	21.00
##FFFFFF	9.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#213F6F

Deuteranopia (green-blind)

#3E4B6B

Tritanopia (blue-blind)

#7C2B45

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #77246d;
/* rgb */ color: rgb(119, 36, 109);
/* oklch */ color: oklch(41.7% 0.145 333.0);

Tailwind

colors: {
  custom: {
    50: '#a16697',
    500: '#77246d',
    950: '#000000',
  },
}

SCSS

$custom: #77246d;
$custom-light: #a16697;
$custom-dark: #000000;

JSON

{
  "hex": "#77246d",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 109
  },
  "hsl": {
    "h": 307.229,
    "s": 53.548,
    "l": 30.392
  },
  "oklch": {
    "l": 0.41665,
    "c": 0.14492,
    "h": 333
  },
  "luminance": 0.06288
}

Semantic roles & 50–950 ramp

primary

#77246D

secondary

#4DAA58

accent

#DD5C4B

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060D

muted

#7F7A7E

Preview Lab

Preview with #77246D

Body copy rendered with the generated semantic roles for this colour.

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