#77244D#77244D

#77244D is a dark, vivid pink. Relative luminance 0.057; OKLCH L 40.1% C 0.123 H 353.6°. Best body text is #FFFFFF at 9.79:1 contrast (WCAG AA passes).

Color values

HEX	#77244D
RGB	rgb(119, 36, 77)
HSL	hsl(330, 54%, 30%)
HSV	hsv(330, 70%, 47%)
CMYK	cmyk(0%, 69.7%, 35.3%, 53.3%)
CIE-LAB	lab(28.70, 40.02, -5.35)
CIE-LCH	lch(28.70, 40.38, 352.38°)
OKLab	oklab(40.15% 0.1223 -0.0137)
OKLCH	oklch(40.15% 0.123 353.6)
XYZ	xyz(9.5787, 5.7206, 7.6195)
Luminance	0.0572 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77244D #24774E

analogous

#772476 #77244D #772424

triadic

#77244D #4D7724 #244D77

tetradic

#77244D #767724 #24774E #242477

square

#77244D #767724 #24774E #242477

split-complementary

#77244D #247724 #247677

monochromatic

#190810 #48162F #77244D #A6326B #C94C8A

Accessibility & contrast

On white

9.79

#77244D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#77244D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77244D

9.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77244D	#FFFFFF	#000000	##FFFFFF
##77244D	1.00	9.79	2.14	9.79
#FFFFFF	9.79	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#323A4E

Deuteranopia (green-blind)

#49494B

Tritanopia (blue-blind)

#801E35

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #77244d;
/* rgb */ color: rgb(119, 36, 77);
/* oklch */ color: oklch(40.1% 0.123 353.6);

Tailwind

colors: {
  custom: {
    50: '#a2657e',
    500: '#77244d',
    950: '#000000',
  },
}

SCSS

$custom: #77244d;
$custom-light: #a2657e;
$custom-dark: #000000;

JSON

{
  "hex": "#77244d",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 77
  },
  "hsl": {
    "h": 330.361,
    "s": 53.548,
    "l": 30.392
  },
  "oklch": {
    "l": 0.40149,
    "c": 0.12306,
    "h": 353.6
  },
  "luminance": 0.0572
}

Semantic roles & 50–950 ramp

primary

#77244D

secondary

#4DAA7C

accent

#DD954B

background

#FAF6F7

surface

#F4EBEE

border

#CEC6C9

text

#0F060A

muted

#7F7A7C

Preview Lab

Preview with #77244D

Body copy rendered with the generated semantic roles for this colour.

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