#77243E#77243E

#77243E is a dark, moderate pink. Relative luminance 0.055; OKLCH L 39.6% C 0.117 H 5.1°. Best body text is #FFFFFF at 9.97:1 contrast (WCAG AA passes).

Color values

HEX	#77243E
RGB	rgb(119, 36, 62)
HSL	hsl(341, 54%, 30%)
HSV	hsv(341, 70%, 47%)
CMYK	cmyk(0%, 69.7%, 47.9%, 53.3%)
CIE-LAB	lab(28.20, 38.29, 3.90)
CIE-LCH	lch(28.20, 38.49, 5.82°)
OKLab	oklab(39.62% 0.1169 0.0104)
OKLCH	oklch(39.62% 0.117 5.1)
XYZ	xyz(9.1088, 5.5326, 5.1447)
Luminance	0.0553 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77243E #24775D

analogous

#772467 #77243E #773424

triadic

#77243E #3E7724 #243E77

tetradic

#77243E #677724 #24775D #342477

square

#77243E #677724 #24775D #342477

split-complementary

#77243E #247734 #246777

monochromatic

#19080D #481626 #77243E #A63256 #C94C73

Accessibility & contrast

On white

9.97

#77243E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.11

#77243E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77243E

9.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77243E	#FFFFFF	#000000	##FFFFFF
##77243E	1.00	9.97	2.11	9.97
#FFFFFF	9.97	1.00	21.00	1.00
#000000	2.11	21.00	1.00	21.00
##FFFFFF	9.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#36383F

Deuteranopia (green-blind)

#4C493C

Tritanopia (blue-blind)

#82182E

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #77243e;
/* rgb */ color: rgb(119, 36, 62);
/* oklch */ color: oklch(39.6% 0.117 5.1);

Tailwind

colors: {
  custom: {
    50: '#a26573',
    500: '#77243e',
    950: '#000000',
  },
}

SCSS

$custom: #77243e;
$custom-light: #a26573;
$custom-dark: #000000;

JSON

{
  "hex": "#77243e",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 62
  },
  "hsl": {
    "h": 341.205,
    "s": 53.548,
    "l": 30.392
  },
  "oklch": {
    "l": 0.39621,
    "c": 0.11732,
    "h": 5.1
  },
  "luminance": 0.05531
}

Semantic roles & 50–950 ramp

primary

#77243E

secondary

#4DAA8D

accent

#DDAF4B

background

#FAF6F6

surface

#F4EBEC

border

#CEC6C7

text

#100608

muted

#7F7A7B

Preview Lab

Preview with #77243E

Body copy rendered with the generated semantic roles for this colour.

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