#772434#772434

#772434 is a dark, moderate red. Relative luminance 0.054; OKLCH L 39.3% C 0.116 H 12.9°. Best body text is #FFFFFF at 10.07:1 contrast (WCAG AA passes).

Color values

HEX	#772434
RGB	rgb(119, 36, 52)
HSL	hsl(348, 54%, 30%)
HSV	hsv(348, 70%, 47%)
CMYK	cmyk(0%, 69.7%, 56.3%, 53.3%)
CIE-LAB	lab(27.93, 37.33, 10.22)
CIE-LCH	lch(27.93, 38.70, 15.30°)
OKLab	oklab(39.34% 0.1127 0.0257)
OKLCH	oklch(39.34% 0.116 12.9)
XYZ	xyz(8.8592, 5.4328, 3.8303)
Luminance	0.0543 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#772434 #247767

analogous

#77245D #772434 #773E24

triadic

#772434 #347724 #243477

tetradic

#772434 #5D7724 #247767 #3E2477

square

#772434 #5D7724 #247767 #3E2477

split-complementary

#772434 #24773E #245D77

monochromatic

#19080B #48161F #772434 #A63249 #C94C64

Accessibility & contrast

On white

10.07

#772434 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.09

#772434 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #772434

10.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##772434	#FFFFFF	#000000	##FFFFFF
##772434	1.00	10.07	2.09	10.07
#FFFFFF	10.07	1.00	21.00	1.00
#000000	2.09	21.00	1.00	21.00
##FFFFFF	10.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#383734

Deuteranopia (green-blind)

#4D4832

Tritanopia (blue-blind)

#82142A

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #772434;
/* rgb */ color: rgb(119, 36, 52);
/* oklch */ color: oklch(39.3% 0.116 12.9);

Tailwind

colors: {
  custom: {
    50: '#a3646b',
    500: '#772434',
    950: '#000000',
  },
}

SCSS

$custom: #772434;
$custom-light: #a3646b;
$custom-dark: #000000;

JSON

{
  "hex": "#772434",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 52
  },
  "hsl": {
    "h": 348.434,
    "s": 53.548,
    "l": 30.392
  },
  "oklch": {
    "l": 0.39335,
    "c": 0.11561,
    "h": 12.9
  },
  "luminance": 0.05432
}

Semantic roles & 50–950 ramp

primary

#772434

secondary

#4DAA98

accent

#DDC14B

background

#FAF6F6

surface

#F4EBEB

border

#CEC6C6

text

#100606

muted

#7F7A7A

Preview Lab

Preview with #772434

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →