#7723BE#7723BE

#7723BE is a mid, highly saturated violet. Relative luminance 0.088; OKLCH L 47.4% C 0.220 H 302.9°. Best body text is #FFFFFF at 7.59:1 contrast (WCAG AA passes).

Color values

HEX#7723BE
RGBrgb(119, 35, 190)
HSLhsl(273, 69%, 44%)
HSVhsv(273, 82%, 75%)
CMYKcmyk(37.4%, 81.6%, 0%, 25.5%)
CIE-LABlab(35.68, 61.70, -64.67)
CIE-LCHlch(35.68, 89.39, 313.65°)
OKLaboklab(47.38% 0.1196 -0.1847)
OKLCHoklch(47.38% 0.22 302.9)
XYZxyz(17.5008, 8.8417, 49.4898)
Luminance0.0884 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7723BE #6ABE23
analogous
#2923BE #7723BE #BE23B8
triadic
#7723BE #BE7723 #23BE77
tetradic
#7723BE #BE2923 #6ABE23 #23B8BE
square
#7723BE #BE2923 #6ABE23 #23B8BE
split-complementary
#7723BE #B8BE23 #23BE29
monochromatic
#361057 #57198A #7723BE #9642DC #B276E6

Accessibility & contrast

On white

7.59
#7723BE on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.77
#7723BE on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7723BE
7.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7723BE#FFFFFF#000000##FFFFFF
##7723BE1.007.592.777.59
#FFFFFF7.591.0021.001.00
#0000002.7721.001.0021.00
##FFFFFF7.591.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0052C2
Deuteranopia (green-blind)
#0053BB
Tritanopia (blue-blind)
#684E72
Achromatopsia (no color)
#545454

Design tokens & code

CSS
--color: #7723be;
/* rgb */ color: rgb(119, 35, 190);
/* oklch */ color: oklch(47.4% 0.220 302.9);
Tailwind
colors: {
  custom: {
    50: '#a56ad3',
    500: '#7723be',
    950: '#000000',
  },
}
SCSS
$custom: #7723be;
$custom-light: #a56ad3;
$custom-dark: #000000;
JSON
{
  "hex": "#7723be",
  "rgb": {
    "r": 119,
    "g": 35,
    "b": 190
  },
  "hsl": {
    "h": 272.516,
    "s": 68.889,
    "l": 44.118
  },
  "oklch": {
    "l": 0.47384,
    "c": 0.22,
    "h": 302.9
  },
  "luminance": 0.08842
}

Semantic roles & 50–950 ramp

primary
#7723BE
secondary
#9ACD70
accent
#EC3C8D
background
#FAF6FD
surface
#F4ECFA
border
#CEC7D3
text
#100714
muted
#7F7A83

Preview Lab

Preview with #7723BE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7723BE Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva