#7723A6#7723A6
#7723A6 is a mid, vivid violet. Relative luminance 0.079; OKLCH L 45.4% C 0.197 H 309.6°. Best body text is #FFFFFF at 8.15:1 contrast (WCAG AA passes).
Color values
| HEX | #7723A6 |
|---|---|
| RGB | rgb(119, 35, 166) |
| HSL | hsl(278, 65%, 39%) |
| HSV | hsv(278, 79%, 65%) |
| CMYK | cmyk(28.3%, 78.9%, 0%, 34.9%) |
| CIE-LAB | lab(33.73, 56.40, -53.57) |
| CIE-LCH | lch(33.73, 77.79, 316.48°) |
| OKLab | oklab(45.42% 0.126 -0.152) |
| OKLCH | oklch(45.42% 0.197 309.6) |
| XYZ | xyz(15.0903, 7.8775, 36.7946) |
| Luminance | 0.0788 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 2.48
Rebeccapurple
#663399
ΔE00 4.20
Darkviolet
#9400D3
ΔE00 7.10
Darkmagenta
#8B008B
ΔE00 7.15
Purple Blue
#5D21D0
ΔE00 7.62
Purple
#800080
ΔE00 7.87
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7723A6 #52A623
analogous
#3523A6 #7723A6 #A62394
triadic
#7723A6 #A67723 #23A677
tetradic
#7723A6 #A63523 #52A623 #2394A6
square
#7723A6 #A63523 #52A623 #2394A6
split-complementary
#7723A6 #94A623 #23A635
monochromatic
#2F0E41 #531873 #7723A6 #9A32D4 #B365DF
Accessibility & contrast
On white
8.15
#7723A6 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.58
#7723A6 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7723A6
8.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7723A6 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7723A6 | 1.00 | 8.15 | 2.58 | 8.15 |
| #FFFFFF | 8.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.58 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004CAA
Deuteranopia (green-blind)
#0050A3
Tritanopia (blue-blind)
#704464
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #7723a6; /* rgb */ color: rgb(119, 35, 166); /* oklch */ color: oklch(45.4% 0.197 309.6);
Tailwind
colors: {
custom: {
50: '#a368c1',
500: '#7723a6',
950: '#000000',
},
}SCSS
$custom: #7723a6; $custom-light: #a368c1; $custom-dark: #000000;
JSON
{
"hex": "#7723a6",
"rgb": {
"r": 119,
"g": 35,
"b": 166
},
"hsl": {
"h": 278.473,
"s": 65.174,
"l": 39.412
},
"oklch": {
"l": 0.45418,
"c": 0.19744,
"h": 309.6
},
"luminance": 0.07877
}Semantic roles & 50–950 ramp
primary
#7723A6
secondary
#84C461
accent
#E8407C
background
#FAF6FC
surface
#F4EBF8
border
#CEC6D1
text
#100712
muted
#7F7A81