#772390#772390

#772390 is a dark, vivid purple. Relative luminance 0.071; OKLCH L 43.8% C 0.177 H 317.2°. Best body text is #FFFFFF at 8.65:1 contrast (WCAG AA passes).

Color values

HEX	#772390
RGB	rgb(119, 35, 144)
HSL	hsl(286, 61%, 35%)
HSV	hsv(286, 76%, 56%)
CMYK	cmyk(17.4%, 75.7%, 0%, 43.5%)
CIE-LAB	lab(32.12, 51.79, -42.78)
CIE-LCH	lch(32.12, 67.18, 320.44°)
OKLab	oklab(43.78% 0.1298 -0.1203)
OKLCH	oklch(43.78% 0.177 317.2)
XYZ	xyz(13.2421, 7.1382, 27.0604)
Luminance	0.0714 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#772390 #3C9023

analogous

#412390 #772390 #902372

triadic

#772390 #907723 #239077

tetradic

#772390 #904123 #3C9023 #237290

square

#772390 #904123 #3C9023 #237290

split-complementary

#772390 #729023 #239041

monochromatic

#260B2E #4E175F #772390 #A02FC1 #B957D6

Accessibility & contrast

On white

8.65

#772390 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.43

#772390 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #772390

8.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##772390	#FFFFFF	#000000	##FFFFFF
##772390	1.00	8.65	2.43	8.65
#FFFFFF	8.65	1.00	21.00	1.00
#000000	2.43	21.00	1.00	21.00
##FFFFFF	8.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004693

Deuteranopia (green-blind)

#254E8E

Tritanopia (blue-blind)

#763A58

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #772390;
/* rgb */ color: rgb(119, 35, 144);
/* oklch */ color: oklch(43.8% 0.177 317.2);

Tailwind

colors: {
  custom: {
    50: '#a267b1',
    500: '#772390',
    950: '#000000',
  },
}

SCSS

$custom: #772390;
$custom-light: #a267b1;
$custom-dark: #000000;

JSON

{
  "hex": "#772390",
  "rgb": {
    "r": 119,
    "g": 35,
    "b": 144
  },
  "hsl": {
    "h": 286.239,
    "s": 60.894,
    "l": 35.098
  },
  "oklch": {
    "l": 0.43777,
    "c": 0.177,
    "h": 317.2
  },
  "luminance": 0.07138
}

Semantic roles & 50–950 ramp

primary

#772390

secondary

#6CBA54

accent

#E44469

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #772390

Body copy rendered with the generated semantic roles for this colour.

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