#77238C#77238C

#77238C is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.5% C 0.173 H 318.7°. Best body text is #FFFFFF at 8.74:1 contrast (WCAG AA passes).

Color values

HEX	#77238C
RGB	rgb(119, 35, 140)
HSL	hsl(288, 60%, 34%)
HSV	hsv(288, 75%, 55%)
CMYK	cmyk(15%, 75%, 0%, 45.1%)
CIE-LAB	lab(31.85, 50.99, -40.75)
CIE-LCH	lch(31.85, 65.27, 321.37°)
OKLab	oklab(43.5% 0.1302 -0.1144)
OKLCH	oklch(43.5% 0.173 318.7)
XYZ	xyz(12.9418, 7.0181, 25.4788)
Luminance	0.0702 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77238C #388C23

analogous

#43238C #77238C #8C236D

triadic

#77238C #8C7723 #238C77

tetradic

#77238C #8C4323 #388C23 #236D8C

square

#77238C #8C4323 #388C23 #236D8C

split-complementary

#77238C #6D8C23 #238C43

monochromatic

#240B2A #4D175B #77238C #A12FBD #BB55D4

Accessibility & contrast

On white

8.74

#77238C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.40

#77238C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77238C

8.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77238C	#FFFFFF	#000000	##FFFFFF
##77238C	1.00	8.74	2.40	8.74
#FFFFFF	8.74	1.00	21.00	1.00
#000000	2.40	21.00	1.00	21.00
##FFFFFF	8.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00458F

Deuteranopia (green-blind)

#294E8A

Tritanopia (blue-blind)

#773856

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #77238c;
/* rgb */ color: rgb(119, 35, 140);
/* oklch */ color: oklch(43.5% 0.173 318.7);

Tailwind

colors: {
  custom: {
    50: '#a267ae',
    500: '#77238c',
    950: '#000000',
  },
}

SCSS

$custom: #77238c;
$custom-light: #a267ae;
$custom-dark: #000000;

JSON

{
  "hex": "#77238c",
  "rgb": {
    "r": 119,
    "g": 35,
    "b": 140
  },
  "hsl": {
    "h": 288,
    "s": 60,
    "l": 34.314
  },
  "oklch": {
    "l": 0.43498,
    "c": 0.17334,
    "h": 318.7
  },
  "luminance": 0.07017
}

Semantic roles & 50–950 ramp

primary

#77238C

secondary

#67B852

accent

#E34564

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #77238C

Body copy rendered with the generated semantic roles for this colour.

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