#77237D#77237D

#77237D is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.5% C 0.160 H 325.1°. Best body text is #FFFFFF at 9.05:1 contrast (WCAG AA passes).

Color values

HEX	#77237D
RGB	rgb(119, 35, 125)
HSL	hsl(296, 56%, 31%)
HSV	hsv(296, 72%, 49%)
CMYK	cmyk(4.8%, 72%, 0%, 51%)
CIE-LAB	lab(30.89, 48.09, -32.93)
CIE-LCH	lch(30.89, 58.28, 325.60°)
OKLab	oklab(42.51% 0.1311 -0.0916)
OKLCH	oklch(42.51% 0.16 325.1)
XYZ	xyz(11.9102, 6.6054, 20.0457)
Luminance	0.0660 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77237D #297D23

analogous

#4A237D #77237D #7D2356

triadic

#77237D #7D7723 #237D77

tetradic

#77237D #7D4A23 #297D23 #23567D

square

#77237D #7D4A23 #297D23 #23567D

split-complementary

#77237D #567D23 #237D4A

monochromatic

#1C081D #49164D #77237D #A530AD #C54DCD

Accessibility & contrast

On white

9.05

#77237D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.32

#77237D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77237D

9.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77237D	#FFFFFF	#000000	##FFFFFF
##77237D	1.00	9.05	2.32	9.05
#FFFFFF	9.05	1.00	21.00	1.00
#000000	2.32	21.00	1.00	21.00
##FFFFFF	9.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0C4280

Deuteranopia (green-blind)

#354C7B

Tritanopia (blue-blind)

#7A324D

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #77237d;
/* rgb */ color: rgb(119, 35, 125);
/* oklch */ color: oklch(42.5% 0.160 325.1);

Tailwind

colors: {
  custom: {
    50: '#a166a3',
    500: '#77237d',
    950: '#000000',
  },
}

SCSS

$custom: #77237d;
$custom-light: #a166a3;
$custom-dark: #000000;

JSON

{
  "hex": "#77237d",
  "rgb": {
    "r": 119,
    "g": 35,
    "b": 125
  },
  "hsl": {
    "h": 296,
    "s": 56.25,
    "l": 31.373
  },
  "oklch": {
    "l": 0.42508,
    "c": 0.15988,
    "h": 325.1
  },
  "luminance": 0.06605
}

Semantic roles & 50–950 ramp

primary

#77237D

secondary

#53AF4C

accent

#E04852

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #77237D

Body copy rendered with the generated semantic roles for this colour.

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